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Marketing in aviation

Wittmer, Andreas; Bieger, Thomas - In: Aviation systems : management of the integrated …, (pp. 135-155). 2011

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Sailing the seven C's of blog marketing : understanding social media and business impact

Dobele, Angela; Steel, Marion; Cooper, Tony - In: Marketing intelligence & planning 33 (2015) 7, pp. 1087-1102

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Marketing im liberalisierten Strommarkt : Kommunikation und Produktplanung im Privatkundenmarkt

Haller, Thomas - 2005 - 1. Aufl.

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Exporting the open skies concept : the marketing impact on American air carriers

Toh, Rex S. - In: Journal of global marketing 2 (1988) 1, pp. 97-117

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Cross-Selling-Potenziale bei Energieversorgungsunternehmen durch Bundling

Zinnbauer, Markus - In: Zeitschrift für Energiewirtschaft : ZfE 25 (2001) 4, pp. 243-252

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Analysis of market infrastructure, prices and terms of trade : a case study of Karnataka

Thippaiah, P.; Deshpande, R. S. - In: Indian journal of agricultural economics 53 (1998) 3, pp. 359-369

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Firm performance in a liberalized environment : empirical evidence from a developing country

Okoroafo, Sam C. - In: Journal of business research : JBR 28 (1993) 3, pp. 175-189

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Zehn Thesen zum Wegfall des Rabattgesetzes und der Zugabeverordnung

Hammann, Peter - In: Zukunftsperspektiven der New Economy : Beiträge zum 3. …, (pp. 105-109). 2001

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Branding and marketing Nigerian churches on social media

Ayeni, Oluwadamilola Blessing - In: Marketing brands in Africa : perspectives on the …, (pp. 99-119). 2021

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Energy Branding : Harnessing Consumer Power

Larsen, Friðrik - 2017

marketing.’ -Kevin Lane Keller, E. B. Osborn Professor of Marketing, Tuck School of Business at Dartmouth College, USA ‘Fridrik …, indicating the need for a greater focus on marketing and branding in the energy industry. The author examines both perspectives … development of branding in the energy industry, and sheds light on future marketing strategies …

Persistent link: https://www.econbiz.de/10012398359