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The antecedents and consequences of brand personality : a systematic review

Saeed, Muhammad Rashid; Burki, Umar; Ali, Raza; … - In: EuroMed Journal of Business 17 (2021) 4, pp. 448-476

Purpose: The topic of brand personality (BP) has received extensive research attention in the last 2 decades, with a particular focus on examining its antecedents and consequences. This study, therefore, systematically reviews and synthesizes extant research on antecedents and consequences of...

Persistent link: https://www.econbiz.de/10012638197

A meta-analytic review of opportunism in exchange relationships

Crosno, Jody L.; Dahlstrom, Robert - In: Journal of the Academy of Marketing Science 36 (2008) 2, pp. 191-201

Persistent link: https://www.econbiz.de/10003725637

Governance structures in the hotel industry

Dahlstrom, Robert; Haugland, Sven A.; Nygaard, Arne; … - In: Journal of business research : JBR 62 (2009) 8, pp. 841-847

Persistent link: https://www.econbiz.de/10003861061

Trust in the development of new channels in the music industry

Crosno, Jody L.; Nygaard, Arne; Dahlstrom, Robert - In: Journal of retailing and consumer services 14 (2007) 3, pp. 216-223

Persistent link: https://www.econbiz.de/10003458654

The ties that buy : the role of interfirm social contagion across customer accounts

Bowler, Wm. Matthew; Dahlstrom, Robert; Seevers, Matthew T. - In: The journal of personal selling & sales management : JPSSM 31 (2011) 1, pp. 7-20

Persistent link: https://www.econbiz.de/10008856949

Examining the nomological network of opportunism : a meta-analysis

Crosno, Jody L.; Dahlstrom, Robert - In: Journal of marketing channels : ... distribution … 17 (2010) 3, pp. 177-190

Persistent link: https://www.econbiz.de/10008647367

Performance implications of a retail purchasing network : the role of social capital

Seevers, Matthew T.; Skinner, Steven J.; Dahlstrom, Robert - In: Journal of retailing 86 (2010) 4, pp. 310-321

Persistent link: https://www.econbiz.de/10008808863

Franchising, local market characteristics and alcohol sales to minors

Uthgård, Jakob; Nygaard, Arne; Dahlstrom, Robert - In: Journal of business research : JBR 68 (2015) 10, pp. 2117-2124

Persistent link: https://www.econbiz.de/10011373131

Comply or defy? : an empirical investigation of change requests in buyer-supplier relationships

Crosno, Jody L.; Dahlstrom, Robert; Manolis, Chris - In: The journal of business & industrial marketing 30 (2015) 5, pp. 688-699

Persistent link: https://www.econbiz.de/10011341874

Fairness heuristics and the fundamental transformation in interorganizational relationships

Crosno, Jody L.; Dahlstrom, Robert - In: Journal of business-to-business marketing 18 (2011) 4, pp. 313-334

Persistent link: https://www.econbiz.de/10009412781