Nutrition labeling does not necessarily lead to healthier diets. Consumers may substitute away from unhealthy products in food categories where differences in other quality characteristics (e.g., taste) are relatively small and towards unhealthy products in categories where differences may be...

We test the: degree to which electricity consumers will trade off price and environmental attributes, effectiveness of environmental certification, and effectiveness of voluntary versus mandatory environmental disclosure. The type and consistency of information, the degree of difference in...

Using data collected by the U.S. Department of Energy we test how price and environmental marketing and labeling affects respondents' uncertainty about product attributes and about their purchase intentions.