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Effects of Chinese consumers' relationship benefits and satisfaction on attitudes toward foreign fashion brands : the moderating role of country of salesperson

Choi, Yu Hua; Choo, Ho Jung - In: Journal of retailing and consumer services 28 (2016), pp. 99-106

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The influence of guanxi on physical distribution service quality availability in e-commerce sourcing fashion garments from China

Towers, Neil; Xu, Kiki - In: Journal of retailing and consumer services 28 (2016), pp. 126-136

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The effects of mall personality and fashion orientation on shopping value and mall patronage intension

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The thrill of victory : women and sport shopping

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Fashionably late : strategies for competing against a pioneer advantage

Besharat, Ali; Langan, Ryan J.; Nguyen, Carlin A. - In: Journal of business research : JBR 69 (2016) 2, pp. 718-725

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Conviviality behavior in entrepreneurial communities and business networks

Guercini, Simone; Ranfagni, Silvia - In: Journal of business research : JBR 69 (2016) 2, pp. 770-776

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A model of fashion : endogenous preferences in social interaction

Di Giovinazzo, Viviana; Naimzada, Ahmad - In: Economic modelling 47 (2015), pp. 12-17

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Relationship between self-concept and attitudinal brand loyalty in luxury fashion purchase : a study of selected global brands on the Indian market

Thakur, Anand; Kaur, Rupinderdeep - In: Management : journal of contemporary management issues 20 (2015) 2, pp. 163-180

loyalty towards a brand. The luxury fashion market of India offers great opportunities to marketers. India's luxury market is … empirical relationship of self-concept and attitudinal brand loyalty in the context of female consumer-luxury fashion brand … attitudinal brand loyalty is high in luxury fashion purchase. Therefore, the process of shaping a marketing strategy should …

Persistent link: https://www.econbiz.de/10011540991

Der Konsum von Luxusmode : im Zeichen von Kaufmotiven und Kaufemotionen

Storm, Sascha - 2016

Persistent link: https://www.econbiz.de/10011542345