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1
Multichannel-Management als Antwort auf die Entwicklung des Kaufverhaltens : mit Beispielen aus der Finanzdienstleistungs- und Handelsbranche
Ergenzinger, Rudolf
- In:
Multichannel-Management
,
(pp. 13-38)
.
2010
Persistent link: https://www.econbiz.de/10014565759
Saved in:
2
Erfolgreich in der neuen Vielfalt
Bovensiepen, Gerd
;
Schögel, Marcus
;
Schulten, Matthias …
-
2007
Persistent link: https://www.econbiz.de/10003631734
Saved in:
3
Integrierte Multi-Channel-Geschäftsmodelle : Erfolgspotenziale im Electronic Retailing
Wirtz, Bernd W.
;
Krol, Bianca
- In:
Electronic retailing
,
(pp. 91-113)
.
2002
Persistent link: https://www.econbiz.de/10001679095
Saved in:
4
Integriertes Investitionsmanagement zur Gestaltung von Multi-Channel-Strategien
Buhl, Hans Ulrich
;
Kreyer, Nina
- In:
Zeitschrift für Bankrecht und Bankwirtschaft : ZBB
20
(
2008
)
6
,
pp. 391-402
Persistent link: https://www.econbiz.de/10003787184
Saved in:
5
Erfolgsfaktoren für Finanzportale im Multikanalbanking von Genossenschaftsbanken : Ergebnisse einer empirischen Untersuchung
Theurl, Theresia
;
Werries, Axel
-
2007
Persistent link: https://www.econbiz.de/10003428653
Saved in:
6
Strategische Erfolgsfaktoren der Strukturvertriebe im Finanzdienstleistungssektor
Kleine, Jens
-
2000
Persistent link: https://www.econbiz.de/10001473486
Saved in:
7
Wettbewerbsvorteile durch Finanzportale : Analyse der Erfolgsfaktoren von Portalstrategien
Alexandrov, Orlin
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003555421
Saved in:
8
Information problems in bancassurance : empirical evidence based on a comparison between over-the-counter and telephone marketing customers
Peng, Jin Lung
;
Wang, Kili C.
- In:
The Geneva risk and insurance review
40
(
2015
)
2
,
pp. 102-132
Persistent link: https://www.econbiz.de/10011382128
Saved in:
9
Channel habits and the development of successful customer-firm relationships in services
Cambra-Fierro, Jesús
;
Melero-Polo, Iguácel
;
Patrício, Lia
- In:
Journal of service research
23
(
2020
)
4
,
pp. 456-475
Persistent link: https://www.econbiz.de/10012391608
Saved in:
10
Does the nature of the interaction matter? : understanding customer channel choice for purchases and communications
Polo-Redondo, Yolanda
;
Sesé, F. Javier
- In:
Journal of service research : JSR
19
(
2016
)
3
,
pp. 276-290
Persistent link: https://www.econbiz.de/10011665396
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