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Modes of engagement for critical marketing : oppositional, revivalist and therapeutic
Saren, Michael - In: Journal of marketing management : MM 25 (2009) 7/8, pp. 843-848
Persistent link: https://www.econbiz.de/10003886261
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Marketing theory
Saren, Michael - In: Marketing theory : a student text, (pp. 26-50). 2010
Persistent link: https://www.econbiz.de/10003950808
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To have is to be? : a critique of self-creation through consumption
Saren, Michael - In: The marketing review 7 (2007) 4, pp. 343-354
Persistent link: https://www.econbiz.de/10003621503
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Provocation: Business schools and economic crisis : we are all critical now ; but critique of what, for whom?
Saren, Michael - In: International journal of management concepts and … 4 (2010) 1, pp. 28-33
Persistent link: https://www.econbiz.de/10003944462
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Marketing empowerment and exclusion in the information age
Saren, Michael - In: Marketing intelligence & planning 29 (2011) 1, pp. 39-48
Persistent link: https://www.econbiz.de/10009006853
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Critical marketing : theoretical underpinnings
Saren, Michael - In: The SAGE handbook of social marketing, (pp. 95-106). 2011
Persistent link: https://www.econbiz.de/10009380704
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Modes of engagement for critical marketing : oppositional, revivalist and therapeutic ; commentary
Saren, Michael - In: Expanding disciplinary space : on the potential of …, (pp. 203-208). 2013
Persistent link: https://www.econbiz.de/10010199640
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[Besprechung von:] Foxall, Gordon: Corporate innovation. Marketing and strategy. 1984
Saren, Michael - In: Journal of economic psychology : research in economic … 6 (1985) 2, pp. 207-211
Persistent link: https://www.econbiz.de/10002730644
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Marketing graffiti : the writing on the wall
Saren, Michael - 2018 - Second edition
Persistent link: https://www.econbiz.de/10011672165
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Marketing graffiti : the view from the street
Saren, Michael (contributor) - 2006
Persistent link: https://www.econbiz.de/10004492363