Marketing empowerment and exclusion in the information age
Year of publication: |
2011
|
---|---|
Authors: | Saren, Michael |
Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 29.2011, 1, p. 39-48
|
Subject: | Michael J. Thomas | Marketing | Informationstechnik | Information technology | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour |
-
Impact of e-commerce on consumers and small firms
Zappalà, Salvatore, (2006)
-
Cristóbal-Fransi, Eduard, (2015)
-
Consumer dissatisfaction structure : e-logistic perspective : Lithuania case
Davidavičienė, Vida, (2019)
- More ...
-
The marketing pathfinder : key concepts and cases for marketing strategy and decision making
Stewart, David, (2014)
-
Destination image formation : Towards a holistic approach
Kislali, Hidayet, (2019)
-
Patsiaouras, Georgios, (2010)
- More ...