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Indirect Network Externality Effects on Product Attributes - We demonstrate that indirect network externality effect varies by product attributes, with externality-sensitive attrib...
Basu, Amiya; Mazumdar, Tridib; Raj, S.P. - In: Marketing science : the marketing journal of the … 22 (2003) 2, pp. 209-221
Persistent link: https://www.econbiz.de/10006887963
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Reference Price Research: Review and Propositions
Mazumdar, Tridib; Raj, S.P.; Sinha, Indrajit - In: Journal of marketing 69 (2005) 4, pp. 84-102
Persistent link: https://www.econbiz.de/10005920862
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An institutional theory investigation of U.S. technology development trends since the mid-19th century
Pattit, Jason M.; Raj, S.P.; Wilemon, David - In: Research policy : policy and management studies of … 41 (2012) 2, pp. 306-319
Persistent link: https://www.econbiz.de/10009823420
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Bidding Strategies and Consumer Savings in NYOP Auctions
Joo, Mingyu; Mazumdar, Tridib; Raj, S.P. - In: Journal of retailing 88 (2012) 1, pp. 180-189
Persistent link: https://www.econbiz.de/10009830521
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Product management and the marketing of financial services
Strieter, Jeffrey; Gupta, Ashok K.; Raj, S.P.; Wilemon, … - In: The journal of services marketing 11 (1997) 2-3, pp. 128-149
Persistent link: https://www.econbiz.de/10007371525
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Asymmetric quality tier competition : an alternative explanation
Sivakumar, K. - 1997
Persistent link: https://www.econbiz.de/10000977760
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A test of the equivalent risk class hypothesis
Sivakumar, K. - In: Finance India : the quarterly journal of Indian … 4 (1990) 2, pp. 143-156
Persistent link: https://www.econbiz.de/10001108561
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Quality-tier competition and optimal pricing
Sivakumar, K. - In: Journal of business research : JBR 33 (1995) 3, pp. 251-260
Persistent link: https://www.econbiz.de/10001183943
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Knowledge indicators for implementation of knowledge creation : a critical examination using structural equation modeling
Sivakumar, K. - In: The IUP journal of knowledge management : IJKM 16 (2018) 3, pp. 30-43
Persistent link: https://www.econbiz.de/10011981746
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A unified conceptualization of the attraction effect
Sivakumar, K. - In: AMS review : official publication of the Academy of … 6 (2016) 1/2, pp. 39-58
Persistent link: https://www.econbiz.de/10011741479