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Theorie
63
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63
Consumer behaviour
61
Konsumentenverhalten
61
Market research
31
Marktforschung
31
Estimation theory
21
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21
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21
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16
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16
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12
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9
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9
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9
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9
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8
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8
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8
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8
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7
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Marketingmanagement
7
Multivariate Analyse
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7
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132
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77
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250
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176
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7
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83
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83
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26
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26
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24
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272
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159
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Wedel, Michel
286
Kamakura, Wagner A.
184
Pieters, Rik
50
DeSarbo, Wayne S.
30
Du, Rex Yuxing
16
DeSarbo, Wayne
14
Böckenholt, Ulf
12
Bijmolt, Tammo H. A.
10
Ebbes, Peter
10
Haaijer, Rinus
10
Lenk, Peter
10
Zhang, Jie
10
Hofstede, Frenkel ter
9
Kamakura, Wagner
9
Moon, Sangkil
9
Agrawal, Jagdish
8
Sándor, Zsolt
8
Vriens, Marco
8
Lee, Jonathan
7
Mittal, Vikas
7
Rust, Roland T.
7
Boter, Jaap
6
Rouwendal, Jan
6
Russell, Gary
6
Batra, Rajeev
5
Bockenholt, Ulf
5
Franses, Philip Hans
5
Gessner, Guy
5
Lans, Ralf van der
5
Mazzon, Jose Afonso
5
Mela, Carl F.
5
Naik, Prasad A.
5
Neslin, Scott
5
Paap, Richard
5
Pieters, F. G. M. (Rik)
5
Rosbergen, Edward
5
Steenkamp, Jan-Benedict E.M.
5
Bijmolt, Tammo H.A.
4
Boatwright, Peter
4
De Bruyn, Arnaud
4
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Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
6
American Marketing Association
1
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1
Erasmus Research Institute of Management
1
Faculteit der Economische Wetenschappen en Bedrijfskunde, Vrije Universiteit
1
Landbouwuniversiteit Wageningen / Faculty of Economics
1
VU University Amsterdam, Faculty of Economics, Business Administration and Econometrics
1
Visual Marketing Conference <2005, Ann Arbor, Mich.>
1
Winter Educators' Conference <1996, Hilton Head Island, SC>
1
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Journal of marketing research : JMR
43
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Journal of marketing
15
Marketing Science
13
Research report / Graduate School Research Institute Systems, Organisations and Management
9
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Robert H. Smith School Research Paper
8
Journal of retailing
7
Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
7
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Research Report / Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
6
Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
6
Journal of business research : JBR
5
Journal of the Academy of Marketing Science
5
Management Science
5
Psychometrika
5
Research report / Graduate School Research Institute Systems, Organisations and Management / Graduate School Research Institute Systems, Organisations and Management
5
Conjoint measurement : methods and applications
4
Economics letters
4
International Series in Quantitative Marketing
4
Journal of Consumer Research
4
Journal of applied econometrics
4
Fundamentals of marketing research ; Vol. 6
3
Journal of Business & Economic Statistics
3
Journal of Business Research
3
Journal of behavioral decision making
3
Marketing letters : a journal of research in marketing
3
Operations research, Management science : OR MS ; the international literature digest
3
Statistica Neerlandica
3
Discussion paper / Center for Economic Research, Tilburg University
2
Economics Letters
2
Foundations and trends in marketing : FTMKT
2
International Journal of Forecasting
2
International journal of forecasting
2
Journal of Classification
2
Journal of Econometrics
2
Journal of Economic Psychology
2
Journal of Social Marketing
2
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Source
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ECONIS (ZBW)
259
OLC EcoSci
90
RePEc
65
BASE
8
USB Cologne (EcoSocSci)
6
Other ZBW resources
5
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61
Reflections on my editorship of JMR and beyond
Kamakura, Wagner A.
- In:
Journal of marketing research : JMR
51
(
2014
)
1
,
pp. 131-132
Persistent link: https://www.econbiz.de/10010348985
Saved in:
62
A least squares procedure for benefit segmentation with conjoint experiments
Kamakura, Wagner A.
- In:
Journal of marketing research : JMR
25
(
1988
)
2
,
pp. 157-167
Persistent link: https://www.econbiz.de/10001051617
Saved in:
63
A note on "The use of categorical variables in data envelopment analysis"
Kamakura, Wagner A.
- In:
Management science : journal of the Institute for …
34
(
1988
)
10
,
pp. 1273-1276
Persistent link: https://www.econbiz.de/10001060057
Saved in:
64
The covariance matrix of mixture model parameter estimates using the EM algorithm when classes are well separated
Wedel, Michel
-
1997
Persistent link: https://www.econbiz.de/10000973058
Saved in:
65
Concominant variables in mixture models
Wedel, Michel
-
1999
Persistent link: https://www.econbiz.de/10001393874
Saved in:
66
Assessing the market value of real estate property with a geographically weighted stochastic frontier model
Samaha, Stephen A.
;
Kamakura, Wagner A.
- In:
Real estate economics : journal of the American Real …
36
(
2008
)
4
,
pp. 717-751
Persistent link: https://www.econbiz.de/10003805199
Saved in:
67
Evaluation of subsidiary marketing performance : combining process and outcome performance metrics
Grewal, Dhruv
;
Iyer, Gopalkrishnan R.
;
Kamakura, Wagner A.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
2
,
pp. 117-129
Persistent link: https://www.econbiz.de/10003850892
Saved in:
68
Quality-adjusted price comparison of non-homogeneous products across Internet retailers
Kamakura, Wagner A.
;
Moon, Sangkil
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
3
,
pp. 189-196
Persistent link: https://www.econbiz.de/10003885201
Saved in:
69
Chain-wide and store-level analysis for cross-category management
Kamakura, Wagner A.
;
Kang, Wooseong
- In:
Journal of retailing
83
(
2007
)
2
,
pp. 159-170
Persistent link: https://www.econbiz.de/10003452312
Saved in:
70
Measuring contagion in the diffusion of consumer packaged goods
Du, Rex Yuxing
;
Kamakura, Wagner A.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 28-47
Persistent link: https://www.econbiz.de/10008858649
Saved in:
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