This paper examines the relative influence of two key antecedents of brand loyalty-satisfaction and involvement and the moderating of experience, using a sample of business buyers. The central argument of this paper is that the strength of the effect of these variables on attitudinal brand...

This volume of 'Research on Emotions in Organizations' contributes to the ongoing study of the emotion-related forces that shape the functioning of individual, interpersonal workplace relationships and the organizational system as a whole. The chapters in this book demonstrate the complex...

The theme of this volume, What Have We Learned? Ten Years On, provides a wonderful tour of the ways in which emotions research has advanced the way in which we conceive of work and its possibilities for adding value to life. The volume is presented in eight parts, so that the reader will can how...