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Fields of gold : perceived efficacy in virtual teams of field service employees
Schepers, Jeroen; Jong, Ad de; Ruyter, Ko de; Wetzels, … - In: Journal of service research : JSR 14 (2011) 3, pp. 372-389
Persistent link: https://www.econbiz.de/10009383332
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Return on interactivity : the impact of online agents on newcomer adjustment
Köhler, Clemens F.; Rohm, Andrew J.; Ruyter, Ko de; … - In: Journal of marketing 75 (2011) 2, pp. 93-108
Persistent link: https://www.econbiz.de/10008935841
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An assessment of measurement invariance between online and mail surveys
Deutskens, Elisabeth; Ruyter, Ko de; Wetzels, Martin - 2005
Persistent link: https://www.econbiz.de/10002728055
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Beyond the call of duty : the impact of perceived support on attitudes and behavior of temporary call center agents
Wetzels, Martin; Ruyter, Ko de - In: Service quality and management, (pp. 227-250). 1999
Persistent link: https://www.econbiz.de/10001407695
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Consumer responses to vertical service line extensions
Lei, Jing; Ruyter, Ko de; Wetzels, Martin - In: Journal of retailing 84 (2008) 3, pp. 268-280
Persistent link: https://www.econbiz.de/10003782181
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The emotional review-reward effect : how do reviews increase impulsivity?
Motyka, Scott; Grewal, Dhruv; Aguirre, Elizabeth; Mahr, … - In: Journal of the Academy of Marketing Science 46 (2018) 6, pp. 1032-1051
Persistent link: https://www.econbiz.de/10011951622
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The effect of review writing on learning engagement in channel partner relationship management
Aguirre, Elizabeth; Mahr, Dominik; Ruyter, Ko de; … - In: Journal of marketing 82 (2018) 2, pp. 64-84
Persistent link: https://www.econbiz.de/10011810258
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Patterns in motion : how visual patterns in ads affect product evaluations
Farace, Stefania; Roggeveen, Anne; Ordenes, Francisco … - In: Journal of advertising 49 (2020) 1, pp. 3-17
Persistent link: https://www.econbiz.de/10012201574
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Unveiling what is written in the stars : analyzing explicit, implicit, and discourse patterns of sentiment in social media
Ordenes, Francisco Villarroel; Ludwig, Stephan; Ruyter, … - In: Journal of consumer research : JCR ; an … 43 (2017) 6, pp. 875-894
Persistent link: https://www.econbiz.de/10011770780
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Assessing the effect of narrative transportation, portrayed action, and photographic style on the likelihood to comment on posted selfies
Farace, Stefania; Laer, Tom van; Ruyter, Ko de; … - In: European journal of marketing : EJM 51 (2017) 11/12, pp. 1961-1979
Persistent link: https://www.econbiz.de/10011773807