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In this study we investigate the role played by managerial actions in explaining stock market returns and accounting earnings of 57 Internet firms engaged in Business-to-Business (B2B) e-commerce. We classify 3,166 managerial actions undertaken by our sample firms between the firm's IPO date and...
Persistent link: https://www.econbiz.de/10012710486
Claims have often been made that the quality of the online customer experience in terms of web site ease of use, selection of goods offered, quality of customer service, the effectiveness of virtual community building, and site personalization are crucial to the success of e-commerce firms. If...
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This study shows that web traffic is an important non-financial indicator of the market values of Business to Consumer (B2C) Internet firms. We add three important insights to the literature on the value-relevance of traffic. We show that traffic is a summary measure of the strategies that firms...
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In this study we investigate the valuation implications of managerial actions undertaken by 57 Internet firms engaged in Business-to-Business (B2B) e-commerce. We classify 3,007 managerial actions undertaken by our sample firms between the firm's IPO date and September 30, 2000 into nine action...
Persistent link: https://www.econbiz.de/10012752790
In this study we investigate the role played by managerial actions in explaining stock market returns and accounting earnings of 57 Internet firms engaged in Business-to-Business (B2B) e-commerce. We classify 3,166 managerial actions undertaken by our sample firms between the firm's IPO date and...
Persistent link: https://www.econbiz.de/10005350176
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