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Journal of marketing research : JMR
17
Fundamentals of marketing research ; Vol. 6
10
Discussion Paper Series / Center for the Study of Rationality, Hebrew University of Jerusalem
7
Legends in marketing
7
Marketing research : a magazine of management and applications
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ECONIS (ZBW)
123
RePEc
34
OLC EcoSci
28
USB Cologne (EcoSocSci)
14
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51
Bayesian decision theory in advertising
Green, Paul E.
- In:
Marketing models : quantitative and behavioral
,
(pp. 280-295)
.
1964
Persistent link: https://www.econbiz.de/10002539170
Saved in:
52
Bayesian decision theory in pricing strategy
Green, Paul E.
- In:
Marketing models : quantitative and behavioral
,
(pp. 298-312)
.
1964
Persistent link: https://www.econbiz.de/10002539185
Saved in:
53
Bayesian decision theory in pricing strategy
Green, Paul E.
- In:
Readings in marketing : the qualitative and …
,
(pp. 416-431)
.
1967
Persistent link: https://www.econbiz.de/10002539200
Saved in:
54
Bayesian decision theory in pricing strategy
Green, Paul E.
- In:
Journal of marketing
27
(
1963
)
1
,
pp. 5-14
Persistent link: https://www.econbiz.de/10002539216
Saved in:
55
Bayesian decision theory in pricing strategy
Green, Paul E.
- In:
Marketing management and administrative action
,
(pp. 483-498)
.
1968
Persistent link: https://www.econbiz.de/10002539230
Saved in:
56
Bayesian decision theory in princing strategy
Green, Paul E.
- In:
Marketing management and the Indian economy
,
(pp. 287-304)
.
1970
Persistent link: https://www.econbiz.de/10002539241
Saved in:
57
Bayesian statistics & product decisions
Green, Paul E.
- In:
Business horizons
5
(
1962
)
3
,
pp. 101-109
Persistent link: https://www.econbiz.de/10002539282
Saved in:
58
Bayesian statistics and product decisions
Green, Paul E.
- In:
Marketing models : quantitative and behavioral
,
(pp. 313-325)
.
1964
Persistent link: https://www.econbiz.de/10002539293
Saved in:
59
Bayesian statistics and product decisions
Green, Paul E.
- In:
Organizational decision making
,
(pp. 303-311)
.
1967
Persistent link: https://www.econbiz.de/10002539303
Saved in:
60
Bayesian statistics and product decisions
Green, Paul E.
- In:
Corporate strategy and product innovation
,
(pp. 428-438)
.
1976
Persistent link: https://www.econbiz.de/10002539315
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