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Business and the changing public sector
Rooke, Richard - In: The business environment : themes and issues, (pp. 273-299). 2008
Persistent link: https://www.econbiz.de/10003596230
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European media in the digital age : analysis and approaches
Rooke, Richard - 2009
Persistent link: https://www.econbiz.de/10004935859
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The marketing and selling of financial services
Gibbs, Paul - 1988
Persistent link: https://www.econbiz.de/10000750672
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Marketing and education : a clash or synergy in time?
Gibbs, Paul - In: Journal of business research : JBR 60 (2007) 9, pp. 1000-1002
Persistent link: https://www.econbiz.de/10003539809
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An Aristotelian model for ethical higher education marketing : the role of practical wisdom
Gibbs, Paul - In: Journal of marketing for higher education 21 (2011) 2, pp. 203-214
Persistent link: https://www.econbiz.de/10009409030
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Higher education marketing : does inducing anxiety facilitate critical thinking or more consumerism?
Gibbs, Paul - In: Journal of marketing for higher education 28 (2018) 1, pp. 1-11
Persistent link: https://www.econbiz.de/10011886215
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Doing business in the European Community
Gibbs, Paul - 1990
Persistent link: https://www.econbiz.de/10004112135
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Euro-Management : Geschäftskultur, Verbrauchertrends, Marketingstrategien
Gibbs, Paul - 1991
Persistent link: https://www.econbiz.de/10004120946
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Doing business in the European Union
Gibbs, Paul - 1994 - 3. ed.
Persistent link: https://www.econbiz.de/10004182912
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Doing business in the European Community
Gibbs, Paul - 1992 - 2. ed.
Persistent link: https://www.econbiz.de/10004157092