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The Impact of Crash Simulation on Productivity andProblem-Solving in Automotive R&D
Thomke, Stefan; Spethmann, Philipp; Herstatt, Cornelius - Institut für Technologie- und Innovationsmanagement … - 2006
This paper analyzes the impact of the virtual tool 'crash simulation' on automotive R&D over thelast 35 years. The research carried out in this context identifies and investigates distinct phasesrespectively stages of the potential of crash simulations based on the Finite Element Method and...
Persistent link: https://www.econbiz.de/10005867058
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Simulation, learning and R&D performance : evidence from automotive development
Thomke, Stefan H. - In: Research policy : policy, management and economic … 27 (1998) 1, pp. 55-74
Persistent link: https://www.econbiz.de/10001249821
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Experimentation works : the surprising power of business experiments
Thomke, Stefan H. - 2020
Persistent link: https://www.econbiz.de/10012101399
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The magic that makes customer experiences stick
Thomke, Stefan H. - In: MIT sloan management review 61 (2019) 1, pp. 56-63
Persistent link: https://www.econbiz.de/10012107500
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The discipline of business experimentation
Thomke, Stefan H.; Manzi, Jim - In: Harvard business review : HBR 92 (2014) 12, pp. 70-79
Persistent link: https://www.econbiz.de/10010465552
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The effects of hierarchy on learning and performance in business experimentation
Ghosh, Sourobh; Thomke, Stefan H.; Pourkhalkhali, Hazjier - 2020
Persistent link: https://www.econbiz.de/10012177813
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The surprising power of online experiments : getting the most out of A/B and other controlled tests
Kohavi, Ron; Thomke, Stefan H. - In: Harvard business review : HBR 95 (2017) 5, pp. 74-82
Persistent link: https://www.econbiz.de/10011730430
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Klüger experimentieren
Kohavi, Ron; Thomke, Stefan H. - In: Harvard-Business-Manager : das Wissen der Besten 39 (2017) 12, pp. 28-39
Persistent link: https://www.econbiz.de/10011797157
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Was kostet die Zeit? : Fallstudie
Thomke, Stefan H.; Beyersdorfer, Daniela; Kestel, Christina - In: Harvard-Business-Manager : das Wissen der Besten 40 (2018) 5, pp. 90-96
Persistent link: https://www.econbiz.de/10011940246
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An exploratory study of product development in emerging economies : evidence from medical device testing in India
Gupta, Budhaditya; Thomke, Stefan H. - In: R & D management 48 (2018) 4, pp. 485-501
Persistent link: https://www.econbiz.de/10011971713