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Developing international strategic alliances between exporters and importers: The case of Australian exporters
Lee, Dong-Jin - In: International journal of research in marketing : IJRM ; … 15 (1998) 4, pp. 335-348
Persistent link: https://www.econbiz.de/10006199070
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Managing Marketing Channel Opportunism: The Efficacy of Alternative Governance Mechanisms
Brown, James R.; Dev, Chekitan S.; Lee, Dong-Jin - In: Journal of marketing 64 (2000) 2, pp. 51-65
Persistent link: https://www.econbiz.de/10005959605
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The Role of Relational Exchange Between Exporters and Importers: Evidence From Small- and Medium-Sized Australian Exporters
Lee, Dong-Jin; Jang, Jee-In - In: Journal of small business management : JSBM ; a joint … 36 (1998) 4, pp. 12-23
Persistent link: https://www.econbiz.de/10005972922
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A model of close business relationships in China (guanxi)
Lee, Dong-Jin; Pae, Jae H.; Wong, Y.H. - In: European journal of marketing : EJM 35 (2001) 1-2, pp. 51-69
Persistent link: https://www.econbiz.de/10006091531
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Quality-of-Life (QOL) Marketing: Proposed Antecedents and Consequences
Lee, Dong-Jin; Sirgy, M.J. - In: Journal of macromarketing : examining the interactions … 24 (2004) 1, pp. 44-58
Persistent link: https://www.econbiz.de/10006882546
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How is marketers' credibility construed within the sales-marketing interface?
Koonmee, Kalayanee; Singhapakdi, Anusorn; Virakul, Busaya; … - In: Journal of business research : JBR 63 (2010) 1, pp. 13-20
Persistent link: https://www.econbiz.de/10008348343
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A socio-cultural approach to exploring consumer boycott intelligence: A commentary essay
Singhapakdi, Anusorn; Sirgy, M. Joseph; Lee, Dong-Jin - In: Journal of business research : JBR 63 (2010) 4, pp. 363-366
Persistent link: https://www.econbiz.de/10008387025
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The Effects of Ethics Institutionalization on Marketing Managers: The Mediating Role of Implicit Institutionalization and the Moderating Role of Socialization
Singhapakdi, Anusorn; Sirgy, M. Joseph; Lee, Dong-Jin; … - In: Journal of macromarketing : examining the interactions … 30 (2010) 1, pp. 77-93
Persistent link: https://www.econbiz.de/10008388412
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Developing a model of reciprocity in the importer–exporter relationship: The relative efficacy of economic versus social factors
Lee, Dong-Jin; Jeong, Insik; Lee, Hyoung Tark; Sung, Hye Jin - In: Industrial marketing management : the international … 37 (2008) 1, pp. 9-22
Persistent link: https://www.econbiz.de/10007893882
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Benevolence in the importer-exporter relationship: Moderating role of value similarity and cultural familiarity
Lee, Dong-Jin; Lee, Moonkyu; Suh, Jaebeom - In: International marketing review 24 (2007) 6, pp. 657-677
Persistent link: https://www.econbiz.de/10007872805