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Corporate innovation: marketing and strategy: Gordon Foxall, Croom Helm, Beckenham, 1984. pp. 276, [UK pound]19.95
Saren, Michael - In: Journal of Economic Psychology 6 (1985) 2, pp. 207-211
Persistent link: https://www.econbiz.de/10005383307
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Number 1-2 - Further comment: Tales of the Gulag
Saren, Michael - In: European journal of marketing : EJM 34 (2000) 1-2, pp. 36-38
Persistent link: https://www.econbiz.de/10006094651
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Rethinking the Emergence of Relationship Marketing
Tadajewski, Mark; Saren, Michael - In: Journal of macromarketing : examining the interactions … 29 (2009) 2, pp. 193
Persistent link: https://www.econbiz.de/10008253032
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Do we really understand business marketing? Getting beyond the RM and BM matrimony
Pels, Jaqueline; Möller, Kristian; Saren, Michael - In: The journal of business & industrial marketing 24 (2009) 5-6, pp. 322-336
Persistent link: https://www.econbiz.de/10008326547
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Modes of engagement for critical marketing: oppositional, revivalist and therapeutic
Saren, Michael - In: Journal of marketing management : MM 25 (2009) 7-8, pp. 843-848
Persistent link: https://www.econbiz.de/10008327648
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Marketing empowerment and exclusion in the information age
Saren, Michael - In: Marketing intelligence & planning 29 (2011) 1, pp. 39-49
Persistent link: https://www.econbiz.de/10008813326
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Modes of engagement for critical marketing: oppositional, revivalist and therapeutic
Saren, Michael - In: Journal of marketing management : MM 25 (2009) 7, pp. 843-849
Persistent link: https://www.econbiz.de/10008416586
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Marketing is everything: the view from the street
Saren, Michael - In: Marketing intelligence & planning 25 (2007) 1, pp. 11-16
Persistent link: https://www.econbiz.de/10007596939
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Atmospheres of Seduction: A Critique of Aesthetic Marketing Practices
Biehl-Missal, Brigitte; Saren, Michael - In: Journal of macromarketing : examining the interactions … 32 (2012) 2, pp. 168-181
Persistent link: https://www.econbiz.de/10009976119
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Reading the body at von Hagen’s ‘body worlds’
Goulding, Christina; Saren, Michael; Lindridge, Andrew - In: Annals of tourism research : ATR ; a social sciences journal 40 (2013), pp. 306-330
Persistent link: https://www.econbiz.de/10010065313