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Woisetschläger, David; Haselhoff, Vanessa; Backhaus, … - In: European journal of marketing : EJM 48 (2014) 7/8, pp. 1487-1510

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Evanschitzky, Heiner; Wangenheim, Florian V.; … - In: Industrial marketing management : the international … 40 (2011) 5, pp. 657-660

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Woisetschläger, David (contributor) - 2011

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