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Lawson, Robert
115
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39
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ECONIS (ZBW)
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1
Advertising effectiveness from a consumer perspective
Aitken, Robert
;
Gray, Brendan J.
;
Lawson, Robert
- In:
International journal of advertising : the quarterly …
27
(
2008
)
2
,
pp. 279-297
Persistent link: https://www.econbiz.de/10003792478
Saved in:
2
Administration of a university : an account of the management of academic affairs in the University of Birmingham
Aitken, Robert
-
1966
Persistent link: https://www.econbiz.de/10000553678
Saved in:
3
ANZMAC Executive : a personal perspective on how ANZMAC has evolved, and what role it ought to play in the future
Aitken, Robert
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
3
,
pp. 193-195
Persistent link: https://www.econbiz.de/10014321862
Saved in:
4
Fine tuning market oriented practices
Gray, Brendan J.
- In:
Business horizons
53
(
2010
)
4
,
pp. 371-383
Persistent link: https://www.econbiz.de/10003989581
Saved in:
5
Farmers' markets in New Zealand
Lawson, Robert
- In:
Re-emergence of street markets : contribution to …
,
(pp. 27-36)
.
2005
Persistent link: https://www.econbiz.de/10003292580
Saved in:
6
Economic freedom in the literature : what is it good (bad) for?
Lawson, Robert
-
2022
Persistent link: https://www.econbiz.de/10013345647
Saved in:
7
Capturing the Commercial World of Children: The Feasibility of Wearable Cameras to Assess Marketing Exposure
Watkins, Leah
;
Aitken, Robert
;
Gage, Ryan
;
Smith, Moira B.
- In:
Journal of Consumer Affairs
(
2018
)
Persistent link: https://www.econbiz.de/10012094041
Saved in:
8
An exploratory study of the influence that compromise the sun protection of young adults
Calder, Ngaia
;
Aitken, Robert
- In:
International journal of consumer studies
32
(
2008
)
6
,
pp. 579-587
Persistent link: https://www.econbiz.de/10003781869
Saved in:
9
Being fair and being seen to be fair : corporate reputation and CSR partnerships
Mutch, Nicola
;
Aitken, Robert
- In:
Australasian marketing journal
17
(
2009
)
2
,
pp. 92-98
Persistent link: https://www.econbiz.de/10003886493
Saved in:
10
Visual rhetoric and ethics in marketing of destinations
Campelo, Adriana
;
Aitken, Robert
;
Gnoth, Juergen
- In:
Journal of travel research : a quarterly publication of …
50
(
2010/11
)
1
,
pp. 3-14
Persistent link: https://www.econbiz.de/10008857498
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