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Compeau, Larry D.; Monroe, Kent B.; Grewal, Dhruv; … - In: Journal of business research : JBR 69 (2016) 3, pp. 1035-1042

Persistent link: https://www.econbiz.de/10011440075

Weisstein, Fei L.; Kukar-Kinney, Monika; Monroe, Kent B. - In: Journal of business research : JBR 69 (2016) 10, pp. 4313-4320

Persistent link: https://www.econbiz.de/10011554569

Tsai, Meng-Chun; Lou, Yung-Chien; Bei, Lien-ti; Monroe, … - In: Journal of the Academy of Marketing Science 42 (2014) 6, pp. 680-701

Persistent link: https://www.econbiz.de/10010466638

Suri, Rajneesh; Cai, Jane Zhen; Monroe, Kent B.; … - In: Journal of retailing 88 (2012) 1, pp. 168-179

Persistent link: https://www.econbiz.de/10009513134

Kukar-Kinney, Monika; Ridgway, Nancy M.; Monroe, Kent B. - In: Journal of retailing 88 (2012) 1, pp. 63-71

Persistent link: https://www.econbiz.de/10009513164

Monroe, Kent B. - 2011

Persistent link: https://www.econbiz.de/10009233650

Coulter, Keith S.; Choi, Pilsik; Monroe, Kent B. - In: Journal of consumer psychology : JCP : the official … 22 (2012) 3, pp. 395-407

Persistent link: https://www.econbiz.de/10009580751

Monroe, Kent B.; Della Bitta, Albert J. - In: Patronage behavior and retail management, (pp. 207-223). 1983

Persistent link: https://www.econbiz.de/10002507570

Monroe, Kent B.; Bitta, Albert J. della; Downey, Susan L. - In: Journal of business research : JBR 5 (1977) 4, pp. 277-291

Persistent link: https://www.econbiz.de/10002507607

Monroe, Kent B.; Bitta, Albert J. della - In: Journal of marketing research : JMR 15 (1978) 3, pp. 413-428

Persistent link: https://www.econbiz.de/10002507690

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