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Does social climate influence positive eWOM? : a study of heavy-users of online communities

Ruiz Mafe, Carla; Bigné Alcañiz, J. Enrique; Sanz … - In: Business research quarterly : BRQ 21 (2018) 1, pp. 26-38

Persistent link: https://www.econbiz.de/10011989522

Familiarity and visit characteristics as determinants of tourists' experience at a cruise destination

Sanz Blas, Silvia; Buzova, Daniela; Carvajal-Trujillo, Elena - In: Tourism management perspectives : TMP 30 (2019), pp. 1-10

Persistent link: https://www.econbiz.de/10012007826

Assessing cruise port of call performance : a passenger-based approach using PLS modelling

Sanz Blas, Silvia; Carvajal-Trujillo, Elena; Buzova, Daniela - In: Maritime policy and management : MPM 44 (2017) 7/8, pp. 967-980

Persistent link: https://www.econbiz.de/10011854804

Does culture affect sentiments expressed in cruise tours' eWOM?

Buzova, Daniela; Sanz Blas, Silvia; Cervera-Taulet, Amparo - In: The service industries journal 39 (2019) 2, pp. 154-173

Persistent link: https://www.econbiz.de/10012203259

The influence of place attachment, ad-evoked positive affect, and motivation on intention to visit : imagination proclivity as a moderator

Hosany, Sameer; Buzova, Daniela; Sanz Blas, Silvia - In: Journal of travel research : a quarterly publication of … 59 (2020) 3, pp. 477-495

Persistent link: https://www.econbiz.de/10012215202

Disruptive innovation discourse : are academic research and news media on the same page?

Buzova, Daniela; Sanz Blas, Silvia; Santos-Rojo, Cristina - In: Technology analysis & strategic management 36 (2024) 7, pp. 1353-1368

Persistent link: https://www.econbiz.de/10014574005

Bign-Alcaiz, Enrique; Currs-Prez, Rafael; Ruiz-Maf, Carla; … - In: Journal of marketing communications 18 (2012) 4, pp. 265-284

Persistent link: https://www.econbiz.de/10010013481

Internet banking loyalty: evaluating the role of trust, satisfaction, perceived risk and frequency of use

Aldas-Manzano, Joaquin; Ruiz-Mafe, Carla; Sanz-Blas, Silvia - In: The service industries journal 31 (2011) 7, pp. 1165-1191

Persistent link: https://www.econbiz.de/10008927144

Understanding crowding perceptions and their impact on place experience : insights from a mixed-methods study

Sanz Blas, Silvia; Buzova, Daniela; Garrigos-Simon, … - In: Psychology & marketing 41 (2024) 5, pp. 1022-1035

Persistent link: https://www.econbiz.de/10014530880

Key drivers of consumer purchase of airline tickets: A cross-cultural analysis

Ruiz-Mafe, Carla; Sanz-Blas, Silvia; Hernandez-Ortega, … - In: Journal of Air Transport Management 27 (2013) C, pp. 11-14

This paper considers drivers of online airline ticket purchasing behaviour, and analyses the influence of attitude, subjective norm and perceived behavioural control on such decisions in two cultures. A number of hypotheses are examined using a sample of online shoppers in Spain and The...

Persistent link: https://www.econbiz.de/10010682016