Powerfully marked concept by the new economic paradigm, the service quality imply and economic parameters and psycho-social dimensions, leading to a multidisciplinary, sectorial and sequentially approach, in an effort to create an object-oriented reference framework to ensure recognition by the...

Using a survey of a large group of first and final-year students of different disciplines, to study their belief in the existence of mutual benefits of voluntary transactions, we observe significant differences between economics and business students on the one hand, and students of other...

We discuss a simple model of choices of joint consumption by a working couple who place maintenance of their marriage (relationship) above all else. Any proposal made by one partner seeking to provide maximal utility to the other so as to preserve the marriage, in the case where preferences of...

NGOs are learning as well as knowledge- intensiv organisations. They are creating social value in the community where they act as social change agents, by creating, sharing and using knowledge. As components of the new, knowledge-based society, their organisational processes are marked by...

The main objective of this paper is to discuss the role of evaluative incompleteness in the work of Amartya Sen. In section 2, we consider Sen’s distinction between optimising or perfect choices and maximising or acceptable choices, showing it is based on a restrictive interpretation of...

This paper tries to convey the essence of the economic theory of behaviour of individuals and firms to an audience of non-economists. The hypotheses of utility and profit maximization and their use as building blocks in the theory of market equilibrium are explained. The paper discusses the...

In diesem Beitrag geht es um subjektive Gerechtigkeitsvorstellungen, nicht Gerechtigkeit an sich, da erstere im Gegensatz zu letzterer empirisch feststellbar und handlungswirksam sind. Allerdings müssen ihre Folgen nicht nur gute sein. Gerechtigkeitsvorstellungen können erstens die...

Strong growth in disposable income has driven, and is still driving, consumption to unprecedented, but not sustainable levels. To explain the dynamic interplay of needs, need satisfaction, and innovation underlying that growth a behavioral theory of consumption is suggested and discussed with...

Brand awareness remains fundamental to consumer life as the interaction initiation point to the brands. This paper put forwards the relationship of brand awareness on consumer/brand loyalty in the packaged milk brands in the urban Pakistan. There is evidence of brand awareness and consumer/brand...

This paper aims at defining a set of privacy metrics (quantitative and qualitative) in the case of the relation between a privacy protector ,and an information gatherer .The aims with such metrics are : -to allow to assess and compare different user scenarios and their differences ;for examples...