//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
79,057
Consumer behaviour
78,625
Theorie
9,825
Theory
9,639
Brand management
9,376
Markenführung
9,375
Markenartikel
9,114
Youth
9,038
Beziehungsmarketing
8,935
Jugendliche
8,929
Relationship marketing
8,922
Brand
8,020
Markenimage
7,257
Brand image
7,208
USA
6,219
United States
5,813
Deutschland
5,523
Online-Handel
5,450
Online retailing
5,436
Kundenzufriedenheit
5,426
Customer satisfaction
5,423
Social Web
4,841
Social web
4,837
Germany
4,570
Online-Marketing
4,515
Internet marketing
4,489
Einzelhandel
4,365
Dienstleistungsqualität
4,316
Service quality
4,314
Retail trade
4,266
Werbewirkung
3,749
Advertising effects
3,699
Verbraucherverhalten
3,569
Electronic Commerce
3,563
Experiment
3,511
E-commerce
3,450
Werbung
3,232
Emotion
3,189
Advertising
3,108
Preismanagement
2,953
more ...
less ...
Online availability
All
Undetermined
31,428
Free
24,499
Type of publication
All
Article
63,125
Book / Working Paper
38,048
Journal
304
Other
22
Type of publication (narrower categories)
All
Article in journal
54,942
Aufsatz in Zeitschrift
54,942
Graue Literatur
9,992
Non-commercial literature
9,992
Working Paper
8,508
Arbeitspapier
7,744
Aufsatz im Buch
6,194
Book section
6,194
Hochschulschrift
3,158
Thesis
2,190
Collection of articles of several authors
1,475
Sammelwerk
1,475
Aufsatzsammlung
918
Conference paper
586
Konferenzbeitrag
586
Konferenzschrift
559
Dissertation u.a. Prüfungsschriften
526
Amtsdruckschrift
487
Government document
487
Bibliografie enthalten
452
Bibliography included
452
Case study
405
Fallstudie
405
Collection of articles written by one author
345
Sammlung
345
Lehrbuch
264
Conference proceedings
233
Textbook
222
Reprint
216
Article
183
Statistik
160
Statistics
127
Bibliographie
103
Forschungsbericht
85
Systematic review
85
Übersichtsarbeit
85
Ratgeber
80
Research Report
74
Handbook
73
Handbuch
73
more ...
less ...
Language
All
English
88,049
German
9,157
Undetermined
2,922
French
564
Spanish
229
Polish
143
Italian
121
Swedish
81
Russian
78
Portuguese
58
Danish
49
Norwegian
36
Hungarian
34
Dutch
34
Lithuanian
29
Finnish
25
Romanian
18
Croatian
14
Slovak
13
Czech
9
Bulgarian
6
Indonesian
6
Slovenian
6
Serbian
5
Chinese
4
Arabic
3
Multiple languages
3
Turkish
3
Japanese
2
Kazakh
2
Bosnian
1
Hindi
1
Macedonian
1
Malay (macrolanguage)
1
more ...
less ...
Author
All
Han, Heesup
120
Belk, Russell W.
113
Huber, Frank
102
Grunert, Klaus G.
100
Mattila, Anna S.
97
Bauer, Hans H.
90
Phau, Ian
88
Sutter, Matthias
87
Lusk, Jayson L.
85
Gierl, Heribert
83
Wiedmann, Klaus-Peter
82
Herrmann, Andreas
81
Sheth, Jagdish N.
79
Usman, Osly
77
Grossman, Michael
75
Grewal, Dhruv
73
Foxall, Gordon R.
72
Khare, Arpita
71
Dwivedi, Yogesh Kumar
69
Ko, Eunju
69
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Nayga, Rodolfo M.
67
Septianto, Felix
67
Stavins, Joanna
66
Wansink, Brian
66
Paul, Justin
65
Agarwal, Sumit
64
Chintagunta, Pradeep K.
62
Jang, Soocheong
59
Pelsmacker, Patrick de
58
Verhoef, Peter C.
58
Choi, Tsan-Ming
57
Janssen, Maarten C. W.
57
Laroche, Michel
57
Chaloupka, Frank J.
56
Rajagopal
55
Thøgersen, John
55
Walsh, Gianfranco
55
Warlop, Luk
54
more ...
less ...
Institution
All
National Bureau of Economic Research
786
Springer Fachmedien Wiesbaden
147
OECD
117
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
47
World Bank
40
American Marketing Association
38
eSocialSciences
37
Mathematica Policy Research
34
Verlag Dr. Kovač
34
Université Paris-Dauphine (Paris IX)
32
IGI Global
30
International Energy Agency
30
Institut für Demoskopie Allensbach
29
European Association of Agricultural Economists - EAAE
28
Information Resources Management Association
26
World Bank Group
26
Deutsches Jugendinstitut
25
Europäische Kommission
25
International Labour Organization (ILO), United Nations
25
Nordic Council of Ministers
25
Books on Demand GmbH <Norderstedt>
23
Economics Research, World Bank Group
20
European Centre for the Development of Vocational Training
19
Edward Elgar Publishing
18
Friedrich-Schiller-Universität Jena
18
Weltbank
16
Europäische Kommission / Gemeinsame Forschungsstelle
15
Inter-American Development Bank
15
Nomos Verlagsgesellschaft
15
INSEAD
14
Institute for the Study of Labor (IZA)
14
Haufe-Lexware GmbH & Co. KG
13
Institut für Arbeitsmarkt- und Berufsforschung (IAB)
13
Organisation for Economic Co-operation and Development
13
Center for Tobacco Control Research and Education, UC San Francisco
12
Markenverband
12
Universität Mannheim
12
Deutsche Shell-Aktiengesellschaft / Jugendwerk
11
Deutsches Institut für Wirtschaftsforschung / Projektgruppe Das Sozio-Ökonomische Panel
11
Forschungsinstitut zur Zukunft der Arbeit
11
more ...
less ...
Published in...
All
Journal of business research : JBR
2,084
Journal of retailing and consumer services
1,965
International journal of consumer studies
793
NBER working paper series
781
International journal of hospitality management
732
Psychology & marketing
687
Working paper / National Bureau of Economic Research, Inc.
655
NBER Working Paper
611
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
The journal of brand management : an international journal
450
The journal of product & brand management
423
Journal of marketing research : JMR
407
SpringerLink / Bücher
404
Asia Pacific journal of marketing and logistics
397
Discussion paper series / IZA
390
European journal of marketing : EJM
383
Journal of fashion marketing and management
383
Management science : journal of the Institute for Operations Research and the Management Sciences
364
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
346
Journal of travel and tourism marketing
332
Journal of international consumer marketing
330
Tourism management : research, policies, practice
325
Journal of marketing management : MM
323
Journal of retailing
323
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
317
Journal of marketing
317
International journal of retail & distribution management
309
Cogent business & management
308
Journal of marketing communications
303
Marketing letters : a journal of research in marketing
301
The international review of retail, distribution and consumer research
298
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
294
The journal of consumer marketing
294
Young consumers : insight and ideas for responsible marketers
291
Journal of consumer behaviour : an international research review
290
IZA Discussion Paper
276
Journal of the Academy of Marketing Science
275
Technological forecasting & social change : an international journal
274
Journal of economic psychology : research in economic psychology and behavioral economics
269
Journal of business ethics : JOBE
267
more ...
less ...
Source
All
ECONIS (ZBW)
95,151
USB Cologne (EcoSocSci)
3,480
RePEc
1,540
EconStor
1,055
BASE
154
OLC EcoSci
54
ArchiDok
29
Other ZBW resources
21
USB Cologne (business full texts)
15
more ...
less ...
Showing
511
-
520
of
101,499
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
511
Fashion
marketing : an anthology of viewpoints and perspectives
Wills, Gordon
;
Midgley, David
-
1973
Persistent link: https://www.econbiz.de/10000042153
Saved in:
512
Modekäuferverhalten, Modetheorie,
Mode
-Psychologie,
Mode
-Soziologie und Moderisiko : aus der Sicht des Konsumenten, des Textileinzelhandels und der Textilindustrie
Anklam, Peter
-
1997
-
3., kompl. überarb. Aufl
Persistent link: https://www.econbiz.de/10000966105
Saved in:
513
The decision processes of
fashion
adopters : higher or lower involvement?
Dowling, Grahame R.
;
Midgley, David F.
-
1989
Persistent link: https://www.econbiz.de/10000843165
Saved in:
514
The active consumer : novelty and surprise in consumer choice
Bianchi, Marina
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000980229
Saved in:
515
Consumer behavior and
fashion
marketing
Packard, Sidney
;
Raine, Abraham
-
1977
Persistent link: https://www.econbiz.de/10000558445
Saved in:
516
Werner Sombarts Theorie der
Mode
Glombowski, Jörg
- In:
Zur kontinentalen Geschichte des ökonomischen Denkens
,
(pp. 67-114)
.
1998
Persistent link: https://www.econbiz.de/10001299306
Saved in:
517
Dynamics of demand including
fashion
effects for interacting consumer groups
Weidlich, Wolfgang
- In:
Evolutorische Mikro- und Makroökonomik
,
(pp. 79-115)
.
1995
Persistent link: https://www.econbiz.de/10001327930
Saved in:
518
Consumption studies and the history of the Ottoman Empire, 1550 - 1922 : an introduction
Quataert, Donald
(
ed.
)
-
2000
Persistent link: https://www.econbiz.de/10001362765
Saved in:
519
Social utility and
fashion
behavior
MacIntyre, Shelby H.
- In:
Marketing letters : a journal of research in marketing
3
(
1992
)
4
,
pp. 371-382
Persistent link: https://www.econbiz.de/10001138011
Saved in:
520
Consumers interpreting sustainability : moving beyond food to
fashion
Ritch, Elaine L.
- In:
International journal of retail & distribution management
43
(
2015
)
12
,
pp. 1162-1181
Persistent link: https://www.econbiz.de/10011431951
Saved in:
First
Prev
48
49
50
51
52
53
54
55
56
57
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->