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3,847
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62
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60
Herrmann, Andreas
56
Verhoef, Peter C.
55
Han, Heesup
53
Hollebeek, Linda D.
50
Bauer, Hans H.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
41
Gil Saura, Irene
38
Mattila, Anna S.
37
Reichwald, Ralf
37
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Thaichon, Park
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Neslin, Scott A.
31
Svensson, Göran
31
Prentice, Catherine
30
Evanschitzky, Heiner
29
Loureiro, Sandra Maria Correia
29
Matzler, Kurt
29
Reinartz, Werner J.
29
Töpfer, Armin
29
Georgi, Dominik
28
Grewal, Dhruv
28
Sheth, Jagdish N.
28
Walsh, Gianfranco
28
Aksoy, Lerzan
27
Eggert, Andreas
27
Grönroos, Christian
27
Kleinaltenkamp, Michael
26
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Springer Fachmedien Wiesbaden
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IGI Global
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National Bureau of Economic Research
13
American Marketing Association
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Books on Demand GmbH <Norderstedt>
8
Verlag Dr. Kovač
7
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
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Haufe-Lexware GmbH & Co. KG
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6
AMACOM
5
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
5
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
5
Information Resources Management Association
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Logos Verlag Berlin
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer-Verlag GmbH
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Universität Mannheim
5
Verlag Franz Vahlen
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4
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4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
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Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
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4
HAL
4
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4
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4
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Eric Cuvillier <Firma>
3
Faculdade de Economia, Universidade Nova de Lisboa
3
Faculdade de Economia, Universidade do Porto
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Svenska Handelshögskolan <Helsinki>
3
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3
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Journal of business research : JBR
650
Journal of retailing and consumer services
585
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
272
The journal of services marketing
226
The journal of business & industrial marketing
199
The service industries journal
185
Journal of strategic marketing
170
Journal of the Academy of Marketing Science
165
International journal of electronic customer relationship management : IJECRM
150
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of hospitality marketing & management
117
Journal of service research : JSR
117
The journal of product & brand management
112
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Gabler Edition Wissenschaft
107
Journal of service management
107
Journal of retailing
106
Cogent business & management
103
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
103
Psychology & marketing
102
The journal of brand management : an international journal
101
International journal of production research
100
Marketing intelligence & planning
99
European journal of marketing : EJM
96
Services marketing quarterly
93
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Service business
84
International journal of production economics
82
Journal of marketing management : MM
82
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
73
The international review of retail, distribution and consumer research
73
Springer eBook Collection / Business and Economics
72
European journal of operational research : EJOR
71
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ECONIS (ZBW)
25,757
RePEc
276
USB Cologne (EcoSocSci)
210
EconStor
80
BASE
65
OLC EcoSci
24
USB Cologne (business full texts)
17
Other ZBW resources
6
ArchiDok
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Showing
26,371
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26371
Managing customer relationships : a strategic framework
Peppers, Don
;
Rogers, Martha
-
2004
Persistent link: https://www.econbiz.de/10004421891
Saved in:
26372
Levels of corporate globalization : development a measurement scale for global customer management
Kuchinka, Petra
-
2004
Persistent link: https://www.econbiz.de/10004445240
Saved in:
26373
Opt-in marketing : increase sales exponentially with consensual marketing
Roman, Ernan
;
Hornstein, Scott
-
2004
Persistent link: https://www.econbiz.de/10004491980
Saved in:
26374
Customer relationship management
Peelen, Ed
-
2006
-
2. ed.
Persistent link: https://www.econbiz.de/10004508499
Saved in:
26375
The future of relationship marketing
Bejou, David
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10004515459
Saved in:
26376
Customers that count : how to build living relationships with your most valuable customers
Cram, Tony
-
2001
Persistent link: https://www.econbiz.de/10004749019
Saved in:
26377
Customer experience management : a revolutionary approach to connecting with your customers
Schmitt, Bernd Herbert
-
2003
Persistent link: https://www.econbiz.de/10004755059
Saved in:
26378
Design, qualité de la relation à la marque et terroir d'origine : le cas du vin
Couder, Julien
-
2019
Persistent link: https://www.econbiz.de/10012661537
Saved in:
26379
Customer relationship management research in hospitality industry : a review and classification
Sota, Shikha
;
Chaudhry, Harish
;
Srivastava, Manish Kumar
- In:
Journal of hospitality marketing & management
29
(
2020
)
1
,
pp. 39-64
Persistent link: https://www.econbiz.de/10012256117
Saved in:
26380
Comparison of tree-based models performance in prediction of marketing campaign results using Explainable Artificial Intelligence tools
Chlebus, Marcin
;
Osika, Zuzanna
-
2020
Persistent link: https://www.econbiz.de/10012322146
Saved in:
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