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Marketing strategy : difference between marketing and markets
Fifield, Paul - 2007 - 3. ed.
Persistent link: https://www.econbiz.de/10004886946
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Trust in market relationships
Castaldo, Sandro - 2007
Persistent link: https://www.econbiz.de/10004895054
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International marketing : emerging markets
Zou, Shaoming (contributor) - 2011 - 1. ed.
Persistent link: https://www.econbiz.de/10008910307
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CRM in action : maximizing value through market segmentation, product differentiation, & customer retention
Wong, Ken K. - 2011
Persistent link: https://www.econbiz.de/10009138834
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Strategisches Handelsmanagement : Erfolgskonzepte und Profilierungsstrategien am Beispiel des Automobilhandels
Ahlert, Dieter; Kollenbach, Stephan; Korte, Christian - 1996
Persistent link: https://www.econbiz.de/10000563853
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Handels-Marketing : Entstehung, Aufgabe, Instrumente
Oehme, Wolfgang - 1983
Persistent link: https://www.econbiz.de/10000090741
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Handels-Marketing : Entstehung, Aufgabe, Instrumente
Oehme, Wolfgang - 1992 - 2., neubearb. und erw. Aufl
Persistent link: https://www.econbiz.de/10000088284
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Innovationen in Marketing und Handel
Schnedlitz, Peter (ed.) - 2006
Persistent link: https://www.econbiz.de/10003314089
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Distribution und Handel in Theorie und Praxis : Festschrift für Prof. Dr. Dieter Ahlert
Schröder, Hendrik (ed.); Ahlert, Dieter (honouree);  … - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003808804