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Seba, Ibrahim
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1
Antecedents of brand preference for mobile telecommunications services
Alamro, Ahmed
;
Rowley, Jennifer
- In:
The journal of product & brand management
20
(
2011
)
6
,
pp. 475-486
Persistent link: https://www.econbiz.de/10010217468
Saved in:
2
E-business : principles and practice
Rowley, Jennifer
;
Rowley, Jennifer E.
-
2002
-
1. publ.
Persistent link: https://www.econbiz.de/10001621111
Saved in:
3
Computers for libraries
Rowley, Jennifer
;
Rowley, Jennifer E.
-
1980
Persistent link: https://www.econbiz.de/10000090874
Saved in:
4
Designing and using research questionnaires
Rowley, Jennifer
- In:
Management research review
37
(
2014
)
3
,
pp. 308-330
Persistent link: https://www.econbiz.de/10010259192
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5
Evidence-based marketing : a perspective on the "practice-theory divide"
Rowley, Jennifer
- In:
International journal of market research : JMRS ; the …
54
(
2012
)
4
,
pp. 521-541
Persistent link: https://www.econbiz.de/10009576970
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6
Conducting research interviews
Rowley, Jennifer
- In:
Management research review
35
(
2012
)
3/4
,
pp. 260-271
Persistent link: https://www.econbiz.de/10009534153
Saved in:
7
Six steps to successful academic conference presentation
Rowley, Jennifer
- In:
The marketing review
12
(
2012
)
4
,
pp. 437-450
Persistent link: https://www.econbiz.de/10009713511
Saved in:
8
Understanding digital content marketing
Rowley, Jennifer
- In:
Journal of marketing management : MM
24
(
2008
)
5/6
,
pp. 517-540
Persistent link: https://www.econbiz.de/10003746665
Saved in:
9
Customer knowledge management or customer surveillance
Rowley, Jennifer
- In:
Global business & economics review
7
(
2005
)
1
,
pp. 100-110
Persistent link: https://www.econbiz.de/10003108951
Saved in:
10
Information pricing policy : factors and contexts
Rowley, Jennifer
- In:
Information services & use
18
(
1998
)
3
,
pp. 165-175
Persistent link: https://www.econbiz.de/10001422564
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