Similar Search Results

Narrow search

Doing anthropology in consumer research

Sunderland, Patricia L.; Denny, Rita Mary Taylor - 2007

Persistent link: https://www.econbiz.de/10003517742

The art of pedagogy

Sunderland, Patricia L. - In: Journal of customer behaviour 22 (2023) 4, pp. 276-283

Persistent link: https://www.econbiz.de/10015056438

Researching cultural metaphors in action: metaphors of computing technology in contemporary U.S. life

Denny, Rita M.; Sunderland, Patricia L. - In: Journal of business research : JBR 58 (2005) 10, pp. 1456-1463

Persistent link: https://www.econbiz.de/10006715242

Researching cultural metaphors in action: metaphors of computing technology in contemporary U.S. life

Denny, Rita M.; Sunderland, Patricia L. - In: Journal of Business Research 58 (2005) 10, pp. 1456-1463

Persistent link: https://www.econbiz.de/10005473596

Handbook of Anthropology in Business

Denny, Rita M. - 2016

Cover -- Half Title -- Title Page -- Copyright Page -- Dedication -- Table of Contents -- Introduction -- SECTION I: Dynamics of Tension, Forces of Change -- SECTION II: Boundaries Breached and Blurred -- SECTION III: Plying the Trade -- SECTION IV: The Energy of Memes -- SECTION V: Muses for...

Persistent link: https://www.econbiz.de/10014328466

Doing anthropology in consumer research

Sudnerland, Patricia L.; Denny, Rita Mary Taylor - 2007

Persistent link: https://www.econbiz.de/10004898741

Pushing the boundaries of ethnography in the practice of market research

Denny, Rita M. - In: Handbook of qualitative research methods in marketing, (pp. 430-439). 2006

Persistent link: https://www.econbiz.de/10003446411

Entering entertainment: creating consumer documentaries for corporate clients

Sunderland, Patricia L. - In: Handbook of qualitative research methods in marketing, (pp. 371-383). 2006

Persistent link: https://www.econbiz.de/10003446363