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Development of empirically-based customer-derived positioning taxonomy for FMCG sector in the Indian emerging market

Saqib, Natasha; Shah, Ali M. - In: Young consumers : insight and ideas for responsible … 23 (2022) 2, pp. 233-254

Persistent link: https://www.econbiz.de/10013367875

Positioning spices as a tourism product for foreigners : a study from the Indian perspective

Datta, Bivek - In: Enlightening tourism : ET ; a pathmaking journal 12 (2022) 1, pp. 272-303

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Development of empirically based customer-derived positioning taxonomy for consumer electronics sector in the Indian emerging market

Saqib, Natasha; Satar, Mir Shahid - In: International journal of emerging markets 18 (2023) 10, pp. 3868-3892

Persistent link: https://www.econbiz.de/10014454451

The Turnaround of Tata Nano: Reinventing the Wheel

Singh, Swati; Srivastava, Pallavi - In: Vision 16 (2012) 1, pp. 45-52

strategies for launching and positioning backfired, leading to attraction of the wrong segment towards the car. There were …

Persistent link: https://www.econbiz.de/10011137546

Linking small farmers to modern retail through producer organizations : experiences with producer companies in India

Trebin, Annika - In: Food policy : economics planning and politics of food … 45 (2014), pp. 35-44

Persistent link: https://www.econbiz.de/10010356847

Expanding the shopping cart or improving its contents : a study on “modern” retail in India

Roy, Devesh; Joshi, Pramod Kumar; Karandikar, Bhushana; … - In: Journal of agricultural & food industrial organization 12 (2014) 1, pp. 159-180

Persistent link: https://www.econbiz.de/10010473349

Frozen food industry in India : a market study

Khatri, Rashmi - In: Global journal of business management : GJBM 7 (2013) 1, pp. 59-82

Persistent link: https://www.econbiz.de/10010189424

Supermarket procurement and farmgate prices in India

Nuthalapati, Chandra S.R.; Sutradhar, Rajib; Reardon, … - In: World development : the multi-disciplinary … 134 (2020), pp. 1-14

Persistent link: https://www.econbiz.de/10012505616

Linking small farmers to modern retail through producer organizations – Experiences with producer companies in India

Trebbin, Anika - In: Food Policy 45 (2014) C, pp. 35-44

Since the early 2000s, India’s agro-food sector has undergone rapid transformations towards greater market share of … modern food retail. This has impacted Indian agriculture and farmers as supermarkets re-organize supply chains towards more …’ position in their relationship with supermarket chains in India, but one which needs further improvement. …

Persistent link: https://www.econbiz.de/10010870878

Surprised by supermarkets: diffusion of modern food retail in India

Reardon, Thomas; Minten, Bart - In: Journal of Agribusiness in Developing and Emerging Economies 1 (2011) 2, pp. 134-161

India. Design/methodology/approach – The paper is based on detailed sales data from retail chains in India, short case … retail diffusion in India. First, modern retail has developed in three “waves”, with the first wave, government retail chains …. Second, the rise of modern private retail in India in the past six years has been among the fastest in the world, growing at …

Persistent link: https://www.econbiz.de/10010616644