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Domestic Country Bias, Country-of-Origin Effects, and Consumer Ethnocentrism: A Multidimensional Unfolding Approach
Balabanis, George; Diamantopoulos, Adamantios - In: Journal of the Academy of Marketing Science 32 (2004) 1, pp. 80-95
Persistent link: https://www.econbiz.de/10006150829
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International abstracts of research in marketing
Diamantopoulos, Adamantios - In: International journal of research in marketing : IJRM ; … 22 (2005) 2, pp. 221-234
Persistent link: https://www.econbiz.de/10006161314
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The C-OAR-SE procedure for scale development in marketing: a comment
Diamantopoulos, Adamantios - In: International journal of research in marketing : IJRM ; … 22 (2005) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10006162452
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International abstracts of research in marketing
Diamantopoulos, Adamantios - In: International journal of research in marketing : IJRM ; … 21 (2004) 1, pp. 89-100
Persistent link: https://www.econbiz.de/10006166424
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Managerial evaluation of sales forecasting effectiveness: A MIMIC modeling approach
Winklhofer, Heidi M.; Diamantopoulos, Adamantios - In: International journal of research in marketing : IJRM ; … 19 (2002) 2, pp. 151-166
Persistent link: https://www.econbiz.de/10006175194
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Information utilisation by exporting firms : conceptualisation, measurement, and impact on export performance
Diamantopoulos, Adamantios; Souchon, Anne L. - In: Information and management : utilization of technology …, (pp. 111-140). 1998
Persistent link: https://www.econbiz.de/10014548920
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Use of Export Marketing Research by Industrial Firms: An Application and Extension of Deshpande and Zaltman's Model
Diamantopoulos, Adamantios; Horncastle, Stephen - In: International business review : the official journal of … 6 (1997) 3, pp. 245-270
Persistent link: https://www.econbiz.de/10005983868
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The impact of brand extensions on brand personality: experimental evidence
Diamantopoulos, Adamantios; Smith, Gareth; Grime, Ian - In: European journal of marketing : EJM 39 (2005) 1, pp. 129-149
Persistent link: https://www.econbiz.de/10006075855
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Antecedents and actions of export pricing strategy: A conceptual framework and research propositions
Myers, Matthew B.; Cavusgil, S.Tamer; Diamantopoulos, … - In: European journal of marketing : EJM 36 (2002) 1-2, pp. 159-188
Persistent link: https://www.econbiz.de/10006084997
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Consumer evaluations of extensions and their effects on the core brand: Key issues and research propositions
Grime, Ian; Diamantopoulos, Adamantios; Smith, Gareth - In: European journal of marketing : EJM 36 (2002) 11, pp. 1415
Persistent link: https://www.econbiz.de/10006085883