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Towards a conceptual foundation of ‘Conscientious Corporate Brands’
Rindell, Anne; Svensson, Göran; Mysen, Tore; … - In: The journal of brand management : an international journal 18 (2011) 9, pp. 709-720
Persistent link: https://www.econbiz.de/10009180082
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Validation of a META-RELQUAL construct through a Nordic comparative study
Svensson, Göran; Mysen, Tore; Rindell, Anne; … - In: Marketing intelligence & planning 31 (2013) 1, pp. 72-87
Persistent link: https://www.econbiz.de/10009722447
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Satisfaction as a mediator between quality metrics in manufacturer-supplier relationships
Rindell, Anne; Svensson, Göran; Mysen, Tore; … - In: International journal of business excellence 7 (2014) 1, pp. 16-27
Persistent link: https://www.econbiz.de/10011482011
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A validation of inputs and outputs of satisfaction in business-to-business relationships through a Nordic comparison
Rindell, Anne; Mysen, Tore; Svensson, Göran; … - In: International journal of procurement management 6 (2013) 4, pp. 424-443
Persistent link: https://www.econbiz.de/10010207623
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"Antecedents" and "postcedents" in relation to satisfaction in Norwegian business relationships
Mysen, Tore; Svensson, Göran; Rindell, Anne; … - In: International journal of procurement management 8 (2015) 5, pp. 627-642
Persistent link: https://www.econbiz.de/10011593580
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Validation of a META-RELQUAL construct through a Nordic comparative study
Svensson, Göran; Mysen, Tore; Rindell, Anne; … - In: Marketing intelligence & planning 31 (2013) 1, pp. 72-87
Persistent link: https://www.econbiz.de/10010070243
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Validation of a META‐RELQUAL construct through a Nordic comparative study
Svensson, Göran; Mysen, Tore; Rindell, Anne; … - In: Marketing Intelligence & Planning 31 (2013) 1, pp. 72-87
Purpose – The purpose of this paper is to test the validity and reliability of a META‐RELQUAL construct in Finnish, Norwegian and Swedish business relationships. Design/methodology/approach – A total of 1,500 companies were involved. The Finnish, Norwegian, and Swedish sampling frames each...
Persistent link: https://www.econbiz.de/10014946332
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Ethical consumers' brand avoidance
Rindell, Anne; Strandvik, Tore; Wilén, Kristoffer - In: The journal of product & brand management 23 (2014) 2, pp. 114-120
Persistent link: https://www.econbiz.de/10010384246
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Ethical consumers' brand avoidance
Rindell, Anne; Strandvik, Tore; Wilén, Kristoffer - In: Journal of Product & Brand Management 23 (2014) 2, pp. 114-120
Purpose – The purpose of this paper is to explore ethical consumers' brand avoidance. The study contributes to brand-avoidance research by exploring what role consumers' ethical concerns play in their brand avoidance. Design/methodology/approach – A qualitative approach is adopted by...
Persistent link: https://www.econbiz.de/10014897246
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Ethical consumers' brand avoidance
Strandvik, Tore; Rindell, Anne; Wilén, Kristoffer - In: Journal of Product & Brand Management 22 (2013) 7, pp. 484-490
Purpose – The purpose of this paper is to explore ethical consumers' brand avoidance. The study contributes to brand-avoidance research by exploring what role consumers' ethical concerns play in their brand avoidance. Design/methodology/approach – A qualitative approach is adopted by...
Persistent link: https://www.econbiz.de/10014897247