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Special issue: Beijing Olympic Games ; the challenges and expectations for enterprises
Wu, Desheng Dash (contributor) - 2008
Persistent link: https://www.econbiz.de/10003782096
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Research on the Olympic sponsors' motivation for investment based on text mining
Huang, Lu-cheng; Zhou, Ting-ting - In: International journal of enterprise network management 2 (2008) 4, pp. 353-365
Persistent link: https://www.econbiz.de/10003782097
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Load forecast of industries in Beijing based on system dynamics simulation method
He, Yongxiu; Wu, Liangqi; Li, Dezhi; Li, Furong - In: International journal of enterprise network management 2 (2008) 4, pp. 393-407
Persistent link: https://www.econbiz.de/10003782104
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Challenges for Chinese enterprises on the basis of competition rules of the Olympic market
Yafei, Luo; Wen, Tang - In: International journal of enterprise network management 2 (2008) 4, pp. 408-417
Persistent link: https://www.econbiz.de/10003782106
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Post 2008 Olympics : has the spotlight left China and Beijing for good or will there be a continuing impact on tourism and the economy as a result?
Premo, Kathleen M. - In: International business and economics research journal 7 (2008) 12, pp. 73-77
Persistent link: https://www.econbiz.de/10003810286
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Residents' perceptions towards the impacts of the Beijing 2008 Olympic Games
Zhou, Joe Yong; Ap, John - In: Journal of travel research : a quarterly publication of … 48 (2009/10) 1, pp. 78-91
Persistent link: https://www.econbiz.de/10003891315
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A research on the sustainable development of Nanyang's sports tourism in the context of National Farmers' Sports Games
Shao, Shufeng - 2010
Persistent link: https://www.econbiz.de/10008669000
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China and the Olympics : views of insiders and outsiders
Heslop, Louise A.; Nadeau, John; O'Reilly, Norm - In: International marketing review 27 (2010) 4, pp. 404-433
Persistent link: https://www.econbiz.de/10008696654
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Sport and politics : the 2008 Beijing olympic games
Askew, David - In: The European Union and China : interests and dilemmas, (pp. 103-120). 2009
Persistent link: https://www.econbiz.de/10003935433
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Event sponsorship and ambush marketing : lessons from the Beijing Olympics
Pitt, Leyland F.; Parent, Michael; Berthon, Pierre R.; … - In: Business horizons 53 (2010) 3, pp. 281-290
Persistent link: https://www.econbiz.de/10003981029