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Customer relationship management and the social and semantic web : enabling cliens conexus
Colomo-Palacios, Ricardo (contributor);  … - 2012
"This book provides an overview of the field of the Semantic Web, social Web and CRM by uniting various research studies from different subfields, exploring the opportunities and challenges confronting organizations using Web 2.0 and 3.0"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727167
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Exploding Web 3.0 and Web 2.0 for sales processes definition
López-Cuadrado, José Luis; González-Carrasco, Israel; … - In: Customer relationship management and the social and …, (pp. 212-230). 2012
Persistent link: https://www.econbiz.de/10009377732
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Semantic technologies in motion : from factories control to customer relationship management
Colomo-Palacios, Ricardo - In: Customer relationship management and the social and …, (pp. 1-22). 2012
Persistent link: https://www.econbiz.de/10009377136
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Applying semantic Web technologies to meet the relevant challenge of customer relationship management for the US academic libraries in the 21st century using 121 e-Agent framework
Yang, Sharon Q.; Xu, Amanda - In: Customer relationship management and the social and …, (pp. 285-311). 2012
Persistent link: https://www.econbiz.de/10009377728
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Partner relationship management : semantic extension of CRM systems for the partner searching and management in R&D environments
Jiménez-López, Diego; Ruano-Mayoral, Marcos; … - In: Customer relationship management and the social and …, (pp. 158-170). 2012
Persistent link: https://www.econbiz.de/10009377735
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Semantically enhanced web personalization
Uchyigit, Gulden - In: Web mining applications in e-commerce and e-services, (pp. 25-43). 2009
Persistent link: https://www.econbiz.de/10003801210
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A personalized portal on the basis of semantic models and rules
Marx Gómez, Jorge Carlos; Tran, Duc-Thanh - In: Emerging topics and technologies in information sytems, (pp. 153-164). 2009
Persistent link: https://www.econbiz.de/10003815372
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Consumer response to service brand physical elements : using a semantic priming task to explore implicit understanding of service brand meaning
Belboula, Imène; Ackermann, Claire-Lise - In: Journal of retailing and consumer services 61 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012581856
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Semantic Web : Einführung, wirtschaftliche Bedeutung, Perspektiven
Tusek, Jasna - 2006
Persistent link: https://www.econbiz.de/10003367692