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Understanding active loyalty behavior in hotel reward programs through customers' switching costs and perceived program value

Xie, Karen Lijia; Xiong, Lina; Chen, Chih-Chien; Hu, Clark - In: Journal of travel and tourism marketing 32 (2015) 3/4, pp. 308-324

Persistent link: https://www.econbiz.de/10011312527

Where is the love? : investigating multiple membership and hotel customer loyalty

Xiong, Lina; King, Ceridwyn; Hu, Clark - In: International journal of contemporary hospitality management 26 (2014) 4, pp. 572-592

Persistent link: https://www.econbiz.de/10010387389

Understanding strategic alignment for destination marketing and the 2004 Athens Olympic Games : implications from extracted tacit knowledge

Singh, Neha; Hu, Clark - In: Tourism management : research, policies, practice 29 (2008) 5, pp. 929-939

Persistent link: https://www.econbiz.de/10003750806

Critical success factors of green hotel investment in Taiwan

Liu, Kuo-Ning; Hu, Clark - In: International journal of contemporary hospitality management 34 (2022) 3, pp. 951-971

Persistent link: https://www.econbiz.de/10013164519

The role of knowledge-sharing behaviour in the relationship between the knowledge creation process and employee goal orientation

Prompreing, Kattareeya; Hu, Clark - In: The international journal of business science & applied … 16 (2021) 2, pp. 46-63

This study examines the structural relationship among four distinctive forms of the knowledge creation process, namely socialization, externalization, combination, and internalization; two distinctive types of knowledge-sharing behaviours, namely collecting and donating; and employee goal...

Persistent link: https://www.econbiz.de/10012582183

The effect of Facebook users' arousal and valence on intention to go to the festival : applying an extension of the technology acceptance model

Lee, Woojin; Xiong, Lina; Hu, Clark - In: International journal of hospitality management 31 (2012) 3, pp. 819-827

Persistent link: https://www.econbiz.de/10009544294

Brand knowledge and non-financial brand performance in the green restaurants : mediating effect of brand attitude

Liu, Kuo-Ning; Hu, Clark; Lin, Meng-Chen; Tsai, Tung-I; … - In: International journal of hospitality management 89 (2020), pp. 1-10

Persistent link: https://www.econbiz.de/10012293750

The concept of smart tourism in the context of tourism information services

Li, Yunpeng; Hu, Clark; Huang, Chao; Duan, Liqiong - In: Tourism management : research, policies, practice 58 (2017), pp. 293-300

Persistent link: https://www.econbiz.de/10011635223

Gaming Customer Satisfaction: An Exploratory Study

Mayer, Karl J.; Johnson, Lesley; Hu, Clark; Chen, Sean - In: Journal of travel research : a quarterly publication of … 37 (1998) 2, pp. 178-183

Persistent link: https://www.econbiz.de/10006917203

Hybrid Conjoint Analysis as a Research Technique to Measure Meeting Planners' Preferences in Hotel Selection

Hu, Clark; Hiemstra, Stephen J. - In: Journal of travel research : a quarterly publication of … 35 (1996) 2, pp. 62-69

Persistent link: https://www.econbiz.de/10006931237