Understanding strategic alignment for destination marketing and the 2004 Athens Olympic Games : implications from extracted tacit knowledge
Year of publication: |
2008
|
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Authors: | Singh, Neha ; Hu, Clark |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 29.2008, 5, p. 929-939
|
Subject: | Sportveranstaltung | Sport event | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing | Implizites Wissen | Tacit knowledge | Strategisches Management | Strategic management | Griechenland | Greece |
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