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The time vs. money effect : shifting product attitudes and decisions through personal connection
Mogilner, Cassie; Aaker, Jennifer - 2009
Persistent link: https://www.econbiz.de/10003847353
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The meaning(s) of happiness
Kamvar, Sep; Mogilner, Cassie; Aaker, Jennifer - 2009
Persistent link: https://www.econbiz.de/10003847495
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Why do people give? : the role of identity in giving
Aaker, Jennifer; Akutsu, Satoshi - 2009
Persistent link: https://www.econbiz.de/10003847498
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"The time vs. money effect" : shifting product attitudes and decisions through personal connection
Mogilner, Cassie; Aaker, Jennifer - In: Journal of consumer research : JCR ; an … 36 (2009/10) 2, pp. 277-291
Persistent link: https://www.econbiz.de/10003880194
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Why do people give? : the role of identity in giving
Aaker, Jennifer; Akutsu, Satoshi - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 267-270
Persistent link: https://www.econbiz.de/10003883871
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Consumption symbols as carriers of culture : a study of Japanese and Spanish brand personality constructs
Aaker, Jennifer; Benet-Martínez, Verónica; Garolera, Jordi - 2010
Persistent link: https://www.econbiz.de/10003924374
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When good brands do bad
Aaker, Jennifer; Fournier, Susan; Brasel, S. Adam - 2010
Persistent link: https://www.econbiz.de/10003924379
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How happiness affects choice
Mogilner, Cassie; Aaker, Jennifer; Kamvar, Sepandar D. - In: Journal of consumer research : JCR ; an … 41 (2014/15), pp. 312-326
Persistent link: https://www.econbiz.de/10010383245
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Pressed for time? : goal conflict shapes how time is perceived, spent, and valued
Etkin, Jordan; Evangelidis, Ioannis; Aaker, Jennifer - 2014
Persistent link: https://www.econbiz.de/10011524563
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The shifting meaning of happiness
Mogilner, Cassie; Kamvar, Sepandar D.; Aaker, Jennifer - 2010
Persistent link: https://www.econbiz.de/10008771294