Similar Search Results

Challenges in adopting blockchain technology in supply chain management : a too far fetched idea?

Raj, Rohit; Singh, Arpit; Kumar, Vimal; Verma, Pratima - In: International journal of quality & reliability management 41 (2024) 8, pp. 2146-2180

Persistent link: https://www.econbiz.de/10015057326

Customer engagement marketing

Palmatier, Robert W. (ed.); Kumar, V. (ed.); … - 2018

Persistent link: https://www.econbiz.de/10011671138

Customer relationship management : concept, strategy, and tools

Kumar, V.; Reinartz, Werner J. - 2018 - Third edition

Persistent link: https://www.econbiz.de/10011663789

Customer relationship management : concept, strategy, and tools

Kumar, V.; Reinartz, Werner J. - 2012 - 2. ed.

Persistent link: https://www.econbiz.de/10009665779

Customer Relationship Management : Concept, Strategy, and Tools

Kumar, V. - 2012 - 2nd ed. 2012

Preface -- 1 The Role of CRM -- 2 Relationship Marketing -- 3 Strategic CRM -- 4 Implementing the CM Strategy -- 5 CRM Metrics -- 6 Data Mining -- 7 Using Databases -- 8 Software Tools and Dashboards -- 9 Designing Loyalty Programs -- 10 Campaign Management -- 11 CRM and Multichannel Management...

Persistent link: https://www.econbiz.de/10014016222

The association of emotional intelligence with academic performance and student employability : a reflection of higher education

Seth, Manisha; Mahmood, Athar; Jha, Ajay; Kumar, Vimal - In: International journal of procurement management 20 (2024) 3, pp. 287-301

Persistent link: https://www.econbiz.de/10015064957

GSCM barriers to sustainable development in Indian manufacturing organisations : a mixed-method approach

Pathak, Deepak Kumar; Verma, Ajay; Kumar, Vimal - In: International journal of logistics systems and … 47 (2024) 3, pp. 388-410

Persistent link: https://www.econbiz.de/10015064965

Unravelling the drivers of turnover intention to public sector enterprises

Punam Singh; Rajak, Binod Kumar; Kumar, Vimal; Verma, … - In: International journal of procurement management 19 (2024) 3, pp. 336-353

Persistent link: https://www.econbiz.de/10015064887

The prevalence of stress and anxiety level among working employees in different service sectors during pandemic

Verma, Pratima; Kumar, Vimal; Sumanjeet Singh; Mittal, … - In: International journal of procurement management 19 (2024) 1, pp. 59-73

Persistent link: https://www.econbiz.de/10015064819