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User acceptance of business intelligence application : motivation to learn, technology, social influence, and situational constraints

Yoon, Tom E.; Jeong, Bong-Keun; Ghosh, Biswadip - In: International journal of business information systems : … 26 (2017) 4, pp. 432-450

Persistent link: https://www.econbiz.de/10011856643

An extended technology acceptance model for marketing strategies in social media

Nistor, George Cristian - In: The review of economic and business studies : REBS 12 (2019) 1, pp. 127-136

Persistent link: https://www.econbiz.de/10012177754

Lead by example? : custom-made examples created by close others lead consumers to make dissimilar choices

D'Angelo, Jennifer K.; Diehl, Kristin; Cavanaugh, Lisa A. - In: Journal of consumer research : JCR ; an … 46 (2019) 4, pp. 750-773

Persistent link: https://www.econbiz.de/10012120643

Influence parameters correlation in a Twitter event network

Bisconti, Cristian; Corallo, Angelo; Fortunato, Laura; … - In: International journal of entrepreneurship and small business 37 (2019) 4, pp. 513-529

Persistent link: https://www.econbiz.de/10012154816

Understanding the role of social influence in piquing curiosity and influencing attitudes and behaviors in a social network environment

Thomas, Veronica L.; Vinuales, Gema - In: Psychology & marketing 34 (2017) 9, pp. 884-893

Persistent link: https://www.econbiz.de/10011738119

Normative change and culture of hate : an experiment on online environments

Álvarez, Amalia; Winter, Fabian - 2018 - This Draft: February 2018

We present an online experiment in which we investigate the impact of perceived social acceptability on online hate speech, and measure the causal effect of specific interventions. We compare two types of interventions: counter-speaking (informal verbal sanctions) and censoring (deleting hateful...

Persistent link: https://www.econbiz.de/10011796246

When are influentials equally influenceable? : the strength of strong ties in new product adoption

Zhang, Honghong; Fam, Kim Shyan; Goh, Tiong-Thye; Dai, Xin - In: Journal of business research : JBR 82 (2018), pp. 160-170

Persistent link: https://www.econbiz.de/10011771826

Likes: the key to my happiness : the moderating effect of social influence on travel experience

Darshana Sedera; Lokuge, Sachithra; Atapattu, Maura; … - In: Information & management : the internat. journal of … 54 (2017) 6, pp. 825-836

Persistent link: https://www.econbiz.de/10011748606

Who's driving this conversation? : systematic biases in the content of online consumer discussions

Hamilton, Rebecca W.; Schlosser, Ann; Chen, Yu-Jen - In: Journal of marketing research : JMR 54 (2017) 4, pp. 540-555

Persistent link: https://www.econbiz.de/10011743672

Do social media platforms develop consumer panic buying during the fear of Covid-19 pandemic

Naeem, Muhammad - In: Journal of retailing and consumer services 58 (2021), pp. 1-10

Persistent link: https://www.econbiz.de/10012430617