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Journal of current issues and research in advertising : JCIRA
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Partnering with parents : suggestions for food marketers and retailers in the ongoing childhood obesity debate
Childers, Courntey Carpenter
;
Hoy, Mariea Grubbs
- In:
Journal of food products marketing
18
(
2012
)
2
,
pp. 109-125
Persistent link: https://www.econbiz.de/10009532560
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# Sponsored # Ad: agency perspective on influencer marketing campaigns
Childers, Courntey Carpenter
;
Lemon, Laura L.
;
Hoy, …
- In:
Journal of current issues and research in advertising
40
(
2019
)
3
,
pp. 258-274
Persistent link: https://www.econbiz.de/10012243132
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Parenting "YouTube natives" : the impact of pre-roll advertising and text disclosures on parental responses to sponsored child influencer videos
Evans, Nathaniel J.
;
Hoy, Mariea Grubbs
;
Childers, …
- In:
Journal of advertising : official publication of the …
47
(
2018
)
4
,
pp. 326-346
Persistent link: https://www.econbiz.de/10012004047
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The evolution of self-regulation in food advertising: An analysis of CARU cases from 2000-2010
Grubbs Hoy, Mariea
;
Carpenter Childers, Courtney
; …
- In:
International journal of advertising : the quarterly …
31
(
2012
)
2
,
pp. 257-291
Persistent link: https://www.econbiz.de/10009976133
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5
Insights into university freshman weight issues and how they make decisions about eating
Childers, Courntey Carpenter
;
Haley, Eric
;
Jahns, Lisa
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
2
,
pp. 306-328
Persistent link: https://www.econbiz.de/10009531759
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How sex in advertising varies by product category : an analysis of three decades of visual sexual imagery in magazine advertising
Reichert, Tom
;
Childers, Courntey Carpenter
;
Reid, …
- In:
Journal of current issues and research in advertising : …
33
(
2012
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10009671507
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Do digital natives recognize digital influence? : generational differences and understanding of social media influencers
Childers, Courntey Carpenter
;
Boatwright, Brandon
- In:
Journal of current issues and research in advertising
42
(
2021
)
4
,
pp. 425-442
Persistent link: https://www.econbiz.de/10012695171
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Achieving strategic digital integration : views from experienced New York City advertising agency professionals
Childers, Courntey Carpenter
;
Haley, Eric John
; …
- In:
Journal of current issues and research in advertising
39
(
2018
)
3
,
pp. 244-265
Persistent link: https://www.econbiz.de/10012243071
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Current students as university donors? : determinants in college students’ intentions to donate and share information about university crowdfunding efforts
Cho, Moonhee
;
Lemon, Laura L.
;
Levenshus, Abbey B.
; …
- In:
International review on public and non-profit marketing
16
(
2019
)
1
,
pp. 23-41
Persistent link: https://www.econbiz.de/10012129543
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A Nation Under the Influence: The Creative Strategy Process for Advertising in Thailand
Punyapiroje, Chompunuch
;
Morrison, Margaret
;
Hoy, …
- In:
Journal of current issues and research in advertising : …
24
(
2002
)
2
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pp. 51
Persistent link: https://www.econbiz.de/10008118611
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