Cervova, Lenka; Vávrová, Jitka Němečková - In: Economies : open access journal 9 (2021) 4, pp. 1-12
Tourism has been negatively impacted by the global COVID-19 pandemic, making it even more important for tourist … verify and modify the model of customer-based brand equity for a tourism destination (CBBETD) and its attributes for the …