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Lee, Nick; Greenley, Gordon E. - In: European journal of marketing : EJM 44 (2010) 6, pp. 697-699

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Albers, Sönke; Raman, Kalyan; Lee, Nick - In: The journal of personal selling & sales management : JPSSM 35 (2015) 4, pp. 275-291

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Orriols-Puig, Albert; Martínez-López, Francisco J.; … - In: Journal of business research : JBR 66 (2013) 9, pp. 1332-1337

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