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Competitiveness through front-end activities : how companies can steer new products to success
Joachim, Verena - 2017
Persistent link: https://www.econbiz.de/10011732487
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Impact of economic and technical uncertainties on dynamic new product development
Yao, Tao; Jiang, Bin; Liu, Hongcheng - In: IEEE transactions on engineering management : EM 60 (2013) 1, pp. 157-168
Persistent link: https://www.econbiz.de/10009711343
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Managing new products : competing through excellence
Kuczmarski, Thomas D. - 1988
Persistent link: https://www.econbiz.de/10000743094
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Modelle zur Bestimmung der Gewinnerwartung im Rahmen der Neuprodukt-Planung
Kreußlein, Gerd - 1971
Persistent link: https://www.econbiz.de/10000027293
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New product development and marketing : a practical guide
Servi, Italo S. - 1990
Persistent link: https://www.econbiz.de/10004099972
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DEVELOPING NEW PRODUCTS AND REPOSITIONING MATURE BRANDS : A RISKREDUCTION SYSTEM THAT PRODUCES INVESTMENT ALTERNATIVES
CAFARELLI, EUGENE J. - 1980
Persistent link: https://www.econbiz.de/10004005901
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Market planning for new industrial products
Choffray, Jean Marie; Lilien, Gary L. - 1980
Persistent link: https://www.econbiz.de/10004006002
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Product creation : the heart of the enterprise from engineering to e-commerce
Francis, Philip H. - 2001
Persistent link: https://www.econbiz.de/10004603589
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Successful product and business development
Giragosian, Newman H. (contributor) - 1978
Persistent link: https://www.econbiz.de/10004810121