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Towards an understanding of retail product branding and its evolution : a comparative study of the UK and Taiwan markets
Ho, Ching-Wei; Temperley, John - In: International Customer Behaviour and Retailing Research …, (pp. 127-138). 2006
Persistent link: https://www.econbiz.de/10003280120
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Profiling shoppers to aid market segmentation : an exploratory study of male shoppers in Leeds
Temperley, John; Ho, Ching-Wei - In: International journal of business and globalisation : IJBG 8 (2012) 3, pp. 331-348
Persistent link: https://www.econbiz.de/10009733150
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Comparing grocery own brands in the UK and Taiwan
Ho, Ching-Wei; Vignali, Claudio; Temperley, John - In: International journal of management cases 8 (2006-07) 3, pp. 41-52
Persistent link: https://www.econbiz.de/10007381195
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Profiling shoppers to aid market segmentation : an exploratory study of male shoppers in Leeds
Temperley, John; Ho, Ching-Wei - In: International journal of business and globalisation : IJBG 8 (2012) 3, pp. 331-348
Persistent link: https://www.econbiz.de/10010117284
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Taiwanese retailing : market analysis and retail branding model application
Ho, Ching-wei - In: Journal of food products marketing 14 (2008) 2, pp. 75-98
Persistent link: https://www.econbiz.de/10003773214
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Consumer behavior on Facebook : does consumer participation bring positive consumer evaluation of the brand?
Ho, Ching-wei - In: EuroMed journal of business 9 (2014) 3, pp. 252-267
Persistent link: https://www.econbiz.de/10010416279
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"They" are or "we" are? : an analysis of Facebook interaction effects on brand loyalty
Ho, Ching Wei - In: Global business & economics review 18 (2016) 5, pp. 497-516
Persistent link: https://www.econbiz.de/10011665402
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Corporate reputation in the era of Web 2.0 : the case of Primark
Jones, Brian; Temperley, John; Lima, Anderson - In: Journal of marketing management : MM 25 (2009) 9/10, pp. 927-939
Persistent link: https://www.econbiz.de/10003902389
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Volume 25 indexes
Jones, Brian; Temperley, John; Lima, Anderson - In: Journal of marketing management : MM 25 (2009) 9, pp. 1-11
Persistent link: https://www.econbiz.de/10008341119
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Corporate reputation in the era of Web 2.0: the case of Primark
Jones, Brian; Temperley, John; Lima, Anderson - In: Journal of marketing management : MM 25 (2009) 9, pp. 927-940
Persistent link: https://www.econbiz.de/10008440496