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Strengthening customer loyalty through intimacy and passion : roles of customer-firm affection and customer-staff relationships in services
Yim, Chi-kin; Tse, David K.; Chan, Kimmy Wa - In: Journal of marketing research : JMR 45 (2008) 6, pp. 741-756
Persistent link: https://www.econbiz.de/10003794574
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Understanding consumer-to-consumer interactions in virtual communities : the salience of reciprocity
Chan, Kimmy Wa; Li, Stella Yiyan - In: Journal of business research : JBR 63 (2010) 9/10, pp. 1033-1040
Persistent link: https://www.econbiz.de/10008652799
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Assessing celebrity endorsement effects in China : a consumer-celebrity relational approach
Hung, Kineta; Chan, Kimmy Wa; Tse, Caleb H. - In: Journal of advertising research 51 (2011) 4, pp. 608-623
Persistent link: https://www.econbiz.de/10009501940
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Do customers and employees enjoy service participation? : synergistic effects of self- and other-efficacy
Yim, Chi-kin; Chan, Kimmy Wa; Lam, Simon S. K. - In: Journal of marketing 76 (2012) 6, pp. 121-140
Persistent link: https://www.econbiz.de/10009670256
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Is customer participation in value creation a double-edged sword? : evidence from professional financial services across cultures
Chan, Kimmy Wa; Yim, Chi-kin; Lam, Simon S. K. - In: Journal of marketing 74 (2010) 3, pp. 48-64
Persistent link: https://www.econbiz.de/10008822104
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The trade-off of servicing empowerment on employees’ service performance : examining the underlying motivation and workload mechanisms
Chan, Kimmy Wa; Lam, Wing - In: Journal of the Academy of Marketing Science 39 (2011) 4, pp. 609-628
Persistent link: https://www.econbiz.de/10009297188
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Multiple reference effects in service evaluations: roles of alternative attractiveness and self-image congruity
Yim, Chi Kin; Chan, Kimmy Wa; Hung, Kineta - In: Journal of retailing 83 (2007) 1, pp. 147-157
Persistent link: https://www.econbiz.de/10003438302
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Do employee citizenship behaviors lead to customer citizenship behaviors? : the roles of dual identification and service climate
Chan, Kimmy Wa; Gong, Taeshik; Zhang, Ruixue; Zhou, Mingjian - In: Journal of service research : JSR 20 (2017) 3, pp. 259-274
Persistent link: https://www.econbiz.de/10011736761
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Virtual agents that flatter you : moderating effects of self-esteem and customization target in e-customization services
Li, Xueni; Si, Wei; Chan, Kimmy Wa - In: Psychology & marketing 41 (2024) 2, pp. 344-363
Persistent link: https://www.econbiz.de/10014467497
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How firms can create delightful customer experience? : contrasting roles of future reward uncertainty
Zou, Lili Wenli; Yim, Chi-kin; Chan, Kimmy Wa - In: Journal of business research : JBR 147 (2022), pp. 477-490
Persistent link: https://www.econbiz.de/10013271528