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Revisiting fortune at base of...
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41
Business strategy at the base of the pyramid
Schrader, Christian
;
Freimann, Jürgen
;
Seuring, Stefan
- In:
Business strategy and the environment
21
(
2012
)
5
,
pp. 281-298
Persistent link: https://www.econbiz.de/10009719903
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42
Marketing at the bottom of the pyramid : service quality sensitivity of captive microfinance borrowers
Jose, Saju
;
Buchanan, F. Robert
- In:
The journal of consumer marketing
30
(
2013
)
7
,
pp. 573-582
Persistent link: https://www.econbiz.de/10010232014
Saved in:
43
Revisiting the business environment at the bottom of the pyramid (BOP) : from theoretical considerations to practical realities
Chikweche, Tendai
- In:
Journal of global marketing
26
(
2013
)
5
,
pp. 239-257
Persistent link: https://www.econbiz.de/10010232479
Saved in:
44
Social enterprise models : creating the fortune at the base of the pyramid
Kamath, Shyam J.
;
Lee, Yung-jae
;
Zhang, Tina Xiaotian
- In:
International journal of social entrepreneurship and …
2
(
2013
)
3
,
pp. 269-292
Persistent link: https://www.econbiz.de/10010241596
Saved in:
45
Corporate social responsibility strategies should fight poverty
Warwick, Mal
- In:
Corporate social responsibility
,
(pp. 124-129)
.
2014
Persistent link: https://www.econbiz.de/10010382743
Saved in:
46
The poor as suppliers of intellectual property : a social network approach to sustainable poverty alleviation
Shivarajan, Sridevi
;
Srinivasan, Aravind
- In:
Business ethics quarterly : the journal of the Society …
23
(
2013
)
3
,
pp. 381-406
Persistent link: https://www.econbiz.de/10009784705
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47
Benefits of cross-sector partnerships in markets at the base of the pyramid
Schuster, Tassilo
;
Holtbrügge, Dirk
- In:
Business strategy and the environment
23
(
2014
)
3
,
pp. 188-203
Persistent link: https://www.econbiz.de/10010344760
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48
Creating a formal market ecosystem for base of the pyramid markets : strategic choices for social embeddedness
Goyal, Sandeep
;
Sergi, Bruno S.
- In:
International journal of business and globalisation : IJBG
15
(
2015
)
1
,
pp. 63-80
Persistent link: https://www.econbiz.de/10011544831
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49
Foreign direct investment, corporate social responsibility and poverty alleviation : evidence from African countries
Akwaowo, Efiong
;
Swanson, Andree
- In:
Review of business & finance studies : RBFS
7
(
2016
)
2
,
pp. 21-33
Persistent link: https://www.econbiz.de/10011488024
Saved in:
50
Sustainability innovation at the base of the pyramid through multi-sited rapid ethnography
Halme, Minna
;
Kourula, Arno
;
Kallio, Galina
; …
- In:
Corporate social responsibility and environmental management
23
(
2016
)
2
,
pp. 113-128
Persistent link: https://www.econbiz.de/10011488056
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