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Frameworks for a consumer's group knowledge representation
Franco, Massimo; Di Virgilio, Francesca; Di Pietro, Loredana - In: Advanced technologies management for retailing : …, (pp. 122-144). 2011
Persistent link: https://www.econbiz.de/10009376324
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Creating competitive advantage for calabrian-made products : the influences of culture and price perception
Camillo, Angelo A.; Di Pietro, Loredana - In: Journal of food products marketing 21 (2015) 1, pp. 44-67
Persistent link: https://www.econbiz.de/10011432097
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Consumer-centric marketing strategies : social networks as innovative tools for Consumer Relationship Management
Di Pietro, Loredana; Pantano, Eleonora - In: Customer-centric marketing strategies : tools for …, (pp. 297-314). 2013
Persistent link: https://www.econbiz.de/10009668196
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Work-groups conflict at PetroTech-Italy, S. R. L. : the influence of culture on conflict dynamics
Camillo, Anagelo A.; Di Pietro, Loredana; Di Virgilio, … - In: Cultural and technological influences on global business, (pp. 272-289). 2013
Persistent link: https://www.econbiz.de/10009757811
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Management of group knowledge and the role of E-WOM for business organizations
Franco, Massimo; Di Virgilio, Francesca; Di Pietro, Loredana - In: Knowledge management and competitive advantage : issues …, (pp. 71-89). 2014
Persistent link: https://www.econbiz.de/10010196860
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Social network influences on young tourists : an exploratory analysis of determinants of the purchasing intention
Di Pietro, Loredana; Pantano, Eleonora - In: Journal of direct, data and digital marketing practice … 15 (2013) 1, pp. 4-19
Persistent link: https://www.econbiz.de/10010256424
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Social media and its effect on consumer loyalty : firm satisfaction on social networks
Camillo, Angelo A.; Di Pietro, Loredana - In: Handbook of research on effective marketing in …, (pp. 195-211). 2014
Persistent link: https://www.econbiz.de/10010403480
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Frontline employees' attitudes towards self-service technologies : threats or opportunity for job performance?
Di Pietro, Loredana; Pantano, Eleonora; Di Virgilio, … - In: Journal of retailing and consumer services 21 (2014) 5, pp. 844-850
Persistent link: https://www.econbiz.de/10010407215
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An empirical investigation of social network influence on consumer purchasing decision : the case of Facebook
Di Pietro, Loredana; Pantano, Eleonora - In: Journal of direct, data and digital marketing practice … 14 (2012/13) 1, pp. 18-29
Persistent link: https://www.econbiz.de/10009614666
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The firm's global strategies and the effect of group knowledge environmental variables on the decision-making process
Camillo, Angelo A.; Di Virgilio, Francesca; Di Pietro, … - 2015
Persistent link: https://www.econbiz.de/10011295675