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Internal service quality as a driver of employee satisfaction, commitment and performance : exploring the focal role of employee well-being
Sharma, Piyush; Kong, Titus Tak Chuen; Kingshott, … - In: Journal of service management 27 (2016) 5, pp. 773-797
Persistent link: https://www.econbiz.de/10011553151
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Service role and outcome as moderators in intercultural service encounters
Sharma, Piyush; Tam, Jackie L. M.; Kim, Namwoon - In: Journal of service management 26 (2015) 1, pp. 137-155
Persistent link: https://www.econbiz.de/10010504614
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Impact of product differentiation, marketing investments and brand equity on pricing strategies : a brand level investigation
St. Davčik, Nebojša; Sharma, Piyush - In: European journal of marketing : EJM 49 (2015) 5/6, pp. 760-781
Persistent link: https://www.econbiz.de/10011298085
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Celebrity influences on consumer decision making : new insights and research directions
Moraes, Marcela; Gountas, John; Gountas, Sandra; … - In: Journal of marketing management : JMM ; journal of the … 35 (2019) 13/14, pp. 1159-1192
Persistent link: https://www.econbiz.de/10012178613
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Interactive effects of situational and enduring involvement with perceived crowding and time pressure in pay-what-you-want (PWYW) pricing
Sharma, Piyush; Roy, Rajat; Rabbanee, Fazlul K. - In: Journal of business research : JBR 109 (2020), pp. 88-100
Persistent link: https://www.econbiz.de/10012238031
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Role of HRM in knowledge integration : towards a conceptual framework
Malik, Ashish; Froese, Fabian Jintae; Sharma, Piyush - In: Journal of business research : JBR 109 (2020), pp. 524-535
Persistent link: https://www.econbiz.de/10012238113
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Impact of political connections on Chinese export firms' performance – Lessons for other emerging markets
Sharma, Piyush; Cheng, Louis T. W.; Leung, Tak Yan - In: Journal of business research : JBR 106 (2020), pp. 24-34
Persistent link: https://www.econbiz.de/10012158315
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Demystifying the impact of self-indulgence and self-control on customer-employee rapport and customer happiness
Fatima, Johra Kayeser; Di Mascio, Rita; Sharma, Piyush - In: Journal of retailing and consumer services 53 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012171839
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A typology of viral ad sharers using sentiment analysis
Kulkarni, Kalpak K.; Kalro, Arti D.; Sharma, Dinesh; … - In: Journal of retailing and consumer services 53 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012171967
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Threat, efficacy and message framing in consumer healthcare
Nandakumar, Nachiketas; Sivakumaran, Bharadhwaj; Kalro, Arti - In: Marketing intelligence & planning 35 (2017) 4, pp. 442-457
Persistent link: https://www.econbiz.de/10011723754