Frazier, Barbara J.; Bruss, Mozhdeh; Johnson, Lynn - In: Journal of Fashion Marketing and Management: An … 8 (2004) 4, pp. 437-451
This paper examines the perceptions of Bolivians engaged in the country's apparel industry regarding barriers and challenges to participation in the global textile and apparel complex. Small Bolivian apparel producers perceive the apparel industry as a source of employment and an opportunity to...