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Neoliberalism and managed health : fallacies, façades and inadvertent effects
Gurrieri, Lauren; Previte, Josephine; Brace-Govan, Jan - In: Journal of macromarketing : examining the interactions … 34 (2014) 4, pp. 532-538
Persistent link: https://www.econbiz.de/10010467236
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Avoiding throwing out the baby with the bathwater : critically deconstructing contested positions on social and macromarketing in the health domain
Gould, Stephen J.; Semaan, Rania W. - In: Journal of macromarketing : examining the interactions … 34 (2014) 4, pp. 520-531
Persistent link: https://www.econbiz.de/10010467237
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Case study: meso-macro level theory : DrinkWise ; investing in generational social change
Previte, Josephine; Brennan, Linda; Scott, John - In: Social marketing and behaviour change : models, theory …, (pp. 156-175). 2014
Persistent link: https://www.econbiz.de/10010477258
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Adventurous femininities : the value of adventure for women travelers
Clarke, Jasmine Fay; Previte, Josephine; Chien, P. Monica - In: Journal of vacation marketing 28 (2022) 2, pp. 171-187
Persistent link: https://www.econbiz.de/10013257572
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Engaging dissensus : innovating social change
Fry, Marie-Louise; Brennan, Linda; Previte, Josephine - In: Stakeholder involvement in social marketing : …, (pp. 89-107). 2021
Persistent link: https://www.econbiz.de/10012419626
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Hidden in plain sight : building visibility for critical gender perspectives exploring markets, marketing and society
Gurrieri, Lauren; Previte, Josephine; Prothero, Andrea - In: Journal of macromarketing 40 (2020) 4, pp. 437-444
Persistent link: https://www.econbiz.de/10012308731
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Special issue: gender and macromarketing
Prothero, Andrea (ed.); Gurrieri, Lauren (ed.);  … - 2020
Persistent link: https://www.econbiz.de/10012308743
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Beyond concern : socio-demographic and attitudinal influences on privacy and disclosure choices
Pomfret, Liam; Previte, Josephine; Coote, Len - In: Journal of marketing management : JMM ; journal of the … 36 (2020) 5/6, pp. 519-549
Persistent link: https://www.econbiz.de/10012249104
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Collaborative systems thinking for social change
Previte, Josephine; Pomfret, Liam - In: Macro-social marketing insights : systems thinking for …, (pp. 169-192). 2020
Persistent link: https://www.econbiz.de/10012112247
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The prototypal social entrepreneur: a case study about social and economic leveraging of virtual community in regional Australia
Drennan, Judy; Previte, Josephine - In: International journal of internet and enterprise … 5 (2007) 2, pp. 136-157
Persistent link: https://www.econbiz.de/10008243838