Narrow search
Showing 91 - 100 of 171
Cover Image
Customer relationship stage and the use of picture-dominant versus text-dominant advertising : a field study
Lewis, Michael; Whitler, Kimberly A.; Hoegg, Jo Andrea - In: Journal of retailing 89 (2013) 3, pp. 263-280
Persistent link: https://www.econbiz.de/10009781856
Cover Image
Intelligent agents as teammates
Sukthankar, Gita; Shumaker, Randall; Lewis, Michael - In: Theories of team cognition : cross-disciplinary perspectives, (pp. 313-343). 2012
Persistent link: https://www.econbiz.de/10009347932
Cover Image
Contracts, relationships, and integration : towards a model of the procurement of complex performance
Lewis, Michael; Roehrich, Jens - In: Procuring complex performance : studies of innovation …, (pp. 21-40). 2011
Persistent link: https://www.econbiz.de/10008661547
Cover Image
Operations strategy
Slack, Nigel; Lewis, Michael - 2017 - Fifth edition
Persistent link: https://www.econbiz.de/10011576039
Cover Image
What happens when manufacturers perform the retailing functions?
Li, Jia; Chan, Tat; Lewis, Michael - In: Production and operations management : an international … 25 (2016) 8, pp. 1391-1403
Persistent link: https://www.econbiz.de/10011576424
Cover Image
Ambidexterity, performance and environmental dynamism
Tamayo-Torres, Javier; Roehrich, Jens K.; Lewis, Michael - In: International journal of operations & production … 37 (2017) 3, pp. 282-299
Persistent link: https://www.econbiz.de/10011642915
Cover Image
A border strategy analysis of ad source and message tone in senatorial campaigns
Wang, Yanwen; Lewis, Michael; Schweidel, David A. - In: Marketing science : the marketing journal of the … 37 (2018) 3, pp. 333-355
Persistent link: https://www.econbiz.de/10011884339
Cover Image
An empirical examination of the development and impact of star power in Major League Baseball
Lewis, Michael; Yoon, Yeujun - In: Journal of sports economics 19 (2018) 2, pp. 155-187
Persistent link: https://www.econbiz.de/10011855872
Cover Image
Season ticket buyer value and secondary market options
Lewis, Michael; Wang, Yanwen; Wu, Chunhua - In: Marketing science : the marketing journal of the … 38 (2019) 6, pp. 973-993
Persistent link: https://www.econbiz.de/10012147191
Cover Image
Operations strategy
Slack, Nigel; Lewis, Michael - 2020 - Sixth edition
"Operations strategy is a major source of competitive advantage in for-profit businesses and the route to achieving social welfare in not-for-profit enterprises. No matter what sector, it can have a huge impact - not just in the short term, but also on an enduring basis"--
Persistent link: https://www.econbiz.de/10012132658