Maaß, Dennis; Spruit, Marco René; Waal, Peter de - In: Decision Analytics 1 (2014), pp. 1-17
product lifecycles historical sales information, which is the most important source of information used for demand forecasts … differentiation. As a consequence product lifecycles become shorter and demand patterns become more volatile which especially affects … the retail industry. This new situation imposes stronger requirements on demand forecasting methods. Due to shorter …